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Equity-based sustainability and ecocentric management : creating more ecologically just sport organization practices
Sartore-Baldwin, Melanie L.; McCullough, Brian P. - In: Sport management review 21 (2018) 4, pp. 391-402
Persistent link: https://www.econbiz.de/10011911328
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Marketing sustainability through sport : testing the sport sustainability campaign evaluation model
Trail, Galen T.; McCullough, Brian P. - In: European Sport management quarterly : ESMQ 20 (2020) 2, pp. 109-129
Persistent link: https://www.econbiz.de/10012256474
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Measuring externalities : the imperative next step to sustainability assessment in sport
McCullough, Brian P.; Orr, Madeleine; Watanabe, Nicholas M. - In: Journal of sport management : the official journal of … 34 (2020) 5, pp. 393-402
Persistent link: https://www.econbiz.de/10012293361
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Environmental matters in sport : sustainable research in the academy
Breitbarth, Tim; McCullough, Brian P.; Collins, Andrea; … - In: European Sport management quarterly : ESMQ 23 (2023) 1, pp. 5-12
Persistent link: https://www.econbiz.de/10014282403
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Assessing key performance indicators of corporate social responsibility initiatives in sport
McCullough, Brian P.; Trail, Galen T. - In: European Sport management quarterly : ESMQ 23 (2023) 1, pp. 82-103
Persistent link: https://www.econbiz.de/10014282435
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A typology of circular sport business models : enabling sustainable value co-creation in the sport industry
Gerke, Anna; Fehrer, Julia; Benson-Rea, Maureen; … - In: Journal of sport management : the official journal of … 38 (2024) 4, pp. 225-239
Persistent link: https://www.econbiz.de/10014633194
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The game is on! : sports (events) as a driving force for sustainability
Koenig-Lewis, Nicole; Collins, Andrea; McCullough, Brian P. - In: The Routledge companion to marketing and sustainability, (pp. 331-345). 2025
Persistent link: https://www.econbiz.de/10015406847