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The willingness to pay–willingness to accept gap revisited : the role of emotions and moral satisfaction
Biel, Anders; Johansson-Stenman, Olof; Nilsson, Andreas - In: Journal of economic psychology : research in economic … 32 (2011) 6, pp. 908-917
Persistent link: https://www.econbiz.de/10009388854
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Nudging green food : the effects of a hedonic cue, menu position, a warm-glow cue, and a descriptive norm
Reinholdsson, Tommy; Hedesström, Martin; Ejelöv, Emma; … - In: Journal of consumer behaviour 22 (2023) 3, pp. 557-568
Persistent link: https://www.econbiz.de/10014326107
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The willingness to pay-willingness to accept gap revisited : the role of emotions and moral satisfaction
Biel, Anders; Johansson-Stenman, Olof; Nilsson, Andreas - 2011
Persistent link: https://www.econbiz.de/10008989992