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Strategic marketing planning
Gilligan, Colin; Wilson, R. M. S.; Wilson, R. M. S. - 2003 - 1. publ.
Persistent link: https://www.econbiz.de/10001483621
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Strategic marketing planning
Gilligan, Colin; Wilson, R. M. S. - 2009 - 2. ed.
Persistent link: https://www.econbiz.de/10003782820
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Strategic marketing planning
Gilligan, Colin - 2009 - Second edition.
Persistent link: https://www.econbiz.de/10015068966
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The valuing of information assets in UK companies
Wilson, Richard M. S.; Stenson, Joan; Oppenheim, Charles - 2000
Persistent link: https://www.econbiz.de/10001533478
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Some thoughts on marketing controllership
Wilson, Richard M. S. - 2000
Persistent link: https://www.econbiz.de/10001533486