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European journal of marketing : EJM
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Informational cascades, herding bias, and food taste evaluations
Hansen, Håvard
- In:
Journal of food products marketing
20
(
2014
)
1
,
pp. 1-16
Persistent link: https://www.econbiz.de/10010355148
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2
"What will 'they' think?" : marketing leakage to undesired audiences and the third-person effect
Dahlén, Micael
;
Sjödin, Henrik
;
Thorbjørnsen, Helge
; …
- In:
European journal of marketing : EJM
47
(
2013
)
11/12
,
pp. 1825-1840
Persistent link: https://www.econbiz.de/10010205976
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Negative information, cognitive load, and taste perceptions
Hansen, Håvard
;
Melbye, Elisabeth Lind
- In:
Journal of food products marketing : innovations in …
26
(
2020
)
3
,
pp. 185-196
Persistent link: https://www.econbiz.de/10012244718
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