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Consumer innovativeness and international consumer behavior : comments and extensions

Kim, Wooyang; Di Benedetto, C. Anthony; Hunt, James M. - In: Journal of global scholars of marketing science : … 27 (2017) 3, pp. 184-194

Persistent link: https://www.econbiz.de/10011774972

Product launch

Di Benedetto, C. Anthony - In: Global innovation science handbook, (pp. 751-761). 2014

Persistent link: https://www.econbiz.de/10010472025

Stage-gate

Di Benedetto, C. Anthony - In: Global innovation science handbook, (pp. 499-509). 2014

Persistent link: https://www.econbiz.de/10010472050

Multimethod forecasts for tourism analysis

Calantone, Roger J. - In: Annals of tourism research : ATR ; a social sciences journal 15 (1988) 3, pp. 387-406

Persistent link: https://www.econbiz.de/10001063428

Tourism area life cycle extensions

Di Benedetto, C. Anthony - In: Annals of tourism research : ATR ; a social sciences journal 20 (1993) 3, pp. 557-570

Persistent link: https://www.econbiz.de/10001144848

A model for defensive marketing strategy with examples from the Europe 1992 context

Calantone, Roger J. - In: Journal of euromarketing 1 (1991) 1, pp. 9-38

Persistent link: https://www.econbiz.de/10001119712

Team intuition as a continuum construct and new product creativity : the role of environmental turbulence, team experience, and stress

Dayan, Mumin; Di Benedetto, C. Anthony - In: Research policy : policy, management and economic … 40 (2011) 2, pp. 276-286

Persistent link: https://www.econbiz.de/10009151657

Exploring the relationship between platform product design and environmental uncertainty

Thomas, Ellen; Di Benedetto, C. Anthony - In: Delivering value in turbulent times : AMA Summer …, (pp. 560-568). 2012

Persistent link: https://www.econbiz.de/10010191474

The impact of networking on competitiveness via organizational learning, employee innovativeness, and innovation process : a mediation model

Husain, Zafar; Dayan, Mumin; Di Benedetto, C. Anthony - In: Journal of engineering and technology management : JET-M 40 (2016), pp. 15-28

Persistent link: https://www.econbiz.de/10011520902

Optimal Pricing and Advertising Strategy for Introducing a New Business Product with Threat of Competitive Entry

Gupta, Manak - 2014

The problem of optimal joint pricing and advertising decision making for a new product facing potential competitive entry has received inadequate attention. We propose a model that attempts to find the optimal price – advertising frontier in the face of potential competitive entry that...

Persistent link: https://www.econbiz.de/10013066548