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Social change models in social marketing
Brennan, Linda; Binney, Wayne; Parker, Lukas; Aleti, Torgeir - In: Social marketing and behaviour change : models, theory …, (pp. 279-316). 2014
Persistent link: https://www.econbiz.de/10010477242
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‘Buying’ or ‘consumer’ behaviour decision models
Brennan, Linda; Binney, Wayne; Parker, Lukas; Aleti, Torgeir - In: Social marketing and behaviour change : models, theory …, (pp. 225-267). 2014
Persistent link: https://www.econbiz.de/10010477246
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Theories and their uses in social marketing
Brennan, Linda; Binney, Wayne; Parker, Lukas; Aleti, Torgeir - In: Social marketing and behaviour change : models, theory …, (pp. 7-14). 2014
Persistent link: https://www.econbiz.de/10010477319
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Family communication for the modern era : a typology
Aleti, Torgeir; Brennan, Linda; Parker, Lukas - In: Young consumers : insight and ideas for responsible … 16 (2015) 4, pp. 367-384
Persistent link: https://www.econbiz.de/10011522146
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Young adults and politics : investigating factors influencing voter decision making
Winchester, Tiffany M.; Binney, Wayne; Hall, John - In: Journal of nonprofit & public sector marketing 26 (2014) 3, pp. 226-257
Persistent link: https://www.econbiz.de/10010490401