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Advances in consumer research
Association for Consumer Research - Duluth, Minn. : Association for Consumer Research; … - 1.1973 -
Persistent link: https://www.econbiz.de/10000431096
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Konsumentenbeobachtung am Point of Sale : ein Beobachtungsverfahren zur Erfassung des emotionalen Kaufverhaltens
Rüdell, Monique - 1993
Persistent link: https://www.econbiz.de/10000349013
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Marketing research : its function, scope, and method
Phelps, Dudley Maynard - 1937
Persistent link: https://www.econbiz.de/10000399119
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Comparative management and marketing : text and readings
Boddewyn, J. - 1969
Persistent link: https://www.econbiz.de/10000415813
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Marketing : Einführung in Theorie und Praxis
Scharf, Andreas - 1995
Persistent link: https://www.econbiz.de/10000423363
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Marketing research
Aaker, David A.; Kumar, V.; Day, George S. - 1995 - 5. ed.
Persistent link: https://www.econbiz.de/10000507567
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Konsumentenforschung : gewidmet Werner Kroeber-Riel zum 60. Geburtstag
Kroeber-Riel, Werner (honouree) - 1994
Persistent link: https://www.econbiz.de/10000507908
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Target costing : state of the art review
Horváth, Péter; Niemand, Stefan; Wolbold, Markus - 1993
Persistent link: https://www.econbiz.de/10000507950
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Marketing letters : a journal of research in marketing
Dordrecht [u.a.] : Springer; 1989-2004: Dordrecht : Kluwer - 1.1989/90 -
Persistent link: https://www.econbiz.de/10000491230
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Die Anwendung von neuronalen Netzen in der Marketingforschung
Rittinghaus-Mayer, Diana - 1993
Persistent link: https://www.econbiz.de/10000373091