Narrow search
Showing 1 - 4 of 4
Cover Image
Shaping the Halal into a brand?
Wilson, Jonathan A. J.; Liu, Jonathan - In: Journal of Islamic marketing : JIMA 1 (2010) 2, pp. 107-123
Persistent link: https://www.econbiz.de/10008689102
Cover Image
Consumer loyalty toward smartphone brands : the determining roles of deliberate inertia and cognitive lock-in
Shi, Xinping; Lin, Zhibin; Liu, Jonathan; Hui, Yan Keung - In: Information & management : the internat. journal of … 55 (2018) 7, pp. 866-876
Persistent link: https://www.econbiz.de/10011931892
Cover Image
The present state of the game "hide and seek" in pricing
Rekettye, Gabor; Liu, Jonathan - In: International journal of business performance management 19 (2018) 2, pp. 158-168
Persistent link: https://www.econbiz.de/10011859200
Cover Image
Proliferation and propagation of breakthrough performance management theories and praxes
Chau, Vinh Sum (ed.); Liu, Jonathan (ed.) - 2019
Persistent link: https://www.econbiz.de/10013042820