Purpose – The purpose of this paper is to report on an empirical research study which investigated the factors influencing productivity in hotels in Northern Cyprus. Design/methodology/approach – The empirical data was collected via a structured questionnaire from middle and senior managers...

Purpose This study aimed to provide a critical review of the evolution of customer relationship management (CRM) research in the hospitality and tourism (H&T) field. Design/methodology/approach The study conducted a thorough systematical literature review by collecting papers from 14 leading...

Purpose This study aims to propose a holistic model to rank and evaluate researchers’ performance. This holistic model is developed by focusing on brand equity, which includes three components of perceived quality, brand image and brand loyalty. Design/methodology/approach To show how the...

Purpose The main purpose of this study is to offer a critical review of studies of scientific progress of strategic management (SM) research in the hospitality and tourism field (H&T). Design/methodology/approach This study was conducted through a critical literature review based on three...