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Ownership structures of US joi...
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USA
Beziehungsmarketing
5
Firm performance
5
Marketing
5
Relationship marketing
5
Unternehmenserfolg
5
Innovation
4
International marketing
4
Brand management
3
Consumer behaviour
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Führungskräfte
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Konsumentenverhalten
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Lieferkette
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Managers
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Multinationales Unternehmen
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Transnational corporation
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United States
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Brand image
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Brand relationships
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Causal Models
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China
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Context effects
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Contingency theory
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Determinism
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India
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Innovation management
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Innovationsmanagement
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International market entry
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Internationaler Markteintritt
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Internationales Marketing
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Joint Venture
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Joint venture
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Kontingenztheorie
2
Lieferantenmanagement
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Loyalty
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Market Research
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Agarwal, Sanjeev
2
Bhargava, Mukesh
1
Dev, Chekitan S.
1
Erramilli, M. Krishna
1
Ramaswami, Sridhar N.
1
Srivastava, Rajendra Krishan
1
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Advances in international marketing
1
International marketing ; Vol. II
1
Journal of the Academy of Marketing Science
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ECONIS (ZBW)
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Choice of foreign market entry mode : an empirical study of US equipment leasing firms
Agarwal, Sanjeev
-
1990
Persistent link: https://www.econbiz.de/10001101851
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2
Market-based capabilities and financial performance of firms : insights into marketing's contribution to firm value
Ramaswami, Sridhar N.
;
Srivastava, Rajendra Krishan
; …
- In:
Journal of the Academy of Marketing Science
37
(
2009
)
2
,
pp. 97-116
Persistent link: https://www.econbiz.de/10003850890
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3
Choice between non-equity entry modes : an organizational capability perspective
Erramilli, M. Krishna
;
Agarwal, Sanjeev
;
Dev, Chekitan S.
-
2006
Persistent link: https://www.econbiz.de/10003410736
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