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~subject:"Value creation"
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Value creation
Consumer behaviour
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Beziehungsmarketing
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Relationship marketing
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Abfallvermeidung
7
Waste prevention
7
Customer data
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Food
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Food consumption
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Lebensmittel
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Lebensmittelkonsum
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Marketing
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Macau
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Marketingmanagement
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Reverse use of customer data
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Service-Dominant Logic
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food waste
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internal marketing
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B2B
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Balanced centricity
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Heikkinen, Anna
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Kale, Sudhir H.
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Kannan, P. K.
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Kuusela, Hannu
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Mattila, Malla
1
Mesiranta, Nina
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Saarijärvi, Hannu
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Spence, Mark T.
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European business review : EBR ; the official journal of the International Management Centres, Europe
1
International journal of entrepreneurship and innovation management : IJEIM
1
Journal of management & organization : journal of Australian and New Zealand Academy of Management
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ECONIS (ZBW)
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Platform-based sustainable business models : reducing food waste in food services
Mattila, Malla
;
Mesiranta, Nina
;
Heikkinen, Anna
- In:
International journal of entrepreneurship and …
24
(
2020
)
4/5
,
pp. 249-265
Persistent link: https://www.econbiz.de/10012251178
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2
Value co-creation : theoretical approaches and practical implications
Saarijärvi, Hannu
;
Kannan, P. K.
;
Kuusela, Hannu
- In:
European business review : EBR ; the official journal …
25
(
2013
)
1
,
pp. 6-19
Persistent link: https://www.econbiz.de/10009757397
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3
Optimising the internal value chain : principles and practices
Spence, Mark T.
;
Kale, Sudhir H.
- In:
Journal of management & organization : journal of …
14
(
2008
)
2
,
pp. 193-206
Persistent link: https://www.econbiz.de/10003722224
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