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Tracking and updating academic research in selling and sales management : a decade later
Richards, Keith A.; Moncrief, William C.; Marshall, Greg W. - In: The journal of personal selling & sales management : JPSSM 30 (2010) 3, pp. 253-271
Persistent link: https://www.econbiz.de/10008647383
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Linking performance outcomes to salesperson organizational citizenship behavior in an industrial sales setting
Marshall, Greg W.; Moncrief, William C.; Lassk, Felicia G. - In: The journal of personal selling & sales management : JPSSM 32 (2012) 4, pp. 491-501
Persistent link: https://www.econbiz.de/10009680320
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The Strategic Role of the Selling Function: A Resource-Based Framework
Leigh, Thomas W.; Cron, William L.; Baldauf, Artur; … - In: The Oxford handbook of strategic sales and sales management. 2011
Persistent link: https://www.econbiz.de/10012885348
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The strategic role of the selling function : a resource-based framework
Leigh, Thomas W.; Cron, William L.; Baldauf, Artur; … - In: The Oxford handbook of strategic sales and sales management, (pp. 489-517). 2011
Persistent link: https://www.econbiz.de/10008991455
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The strategic role of the sales force : perceptions of senior sales executives
Cron, William L.; Baldauf, Artur; Leigh, Thomas W.; … - In: Journal of the Academy of Marketing Science 42 (2014) 5, pp. 471-489
Persistent link: https://www.econbiz.de/10010417563
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Selling
Hopkins, Tom; Dalrymple, Douglas J.; Cron, William L.; … - 2007
Persistent link: https://www.econbiz.de/10003401782
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Marketing and sales management
DeCarlo, Thomas E.; Cron, William L. - In: Handbook of global supply chain management, (pp. 119-134). 2007
Persistent link: https://www.econbiz.de/10003393881
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Adaptive selling in business-to-business markets : contextual boundary of a selling strategy from retailing
Cron, William L.; Alavi, Sascha; Habel, Johannes - In: Journal of personal selling & sales management : JPSSM 43 (2023) 2, pp. 117-127
Persistent link: https://www.econbiz.de/10014293077
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The complexities of sales and sales management research : a historical analysis from 1990 to 2005
Carter, Robert E.; Dixon, Andrea L.; Moncrief, William C. - In: The journal of personal selling & sales management : JPSSM 28 (2008) 4, pp. 403-419
Persistent link: https://www.econbiz.de/10003774611
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Sales force management
Johnston, Mark W.; Marshall, Greg W. - 2011 - 10. ed
Persistent link: https://www.econbiz.de/10003913624