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Characteristics that enhance training effectiveness in implementing technological change in sales strategy : a field-based exploratory study
Sarin, Shikhar; Sego, Trina; Kohli, Ajay Kumar; … - In: The journal of personal selling & sales management : JPSSM 30 (2010) 2, pp. 143-156
Persistent link: https://www.econbiz.de/10003981277
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The joint effects of ex ante contractual completeness and ex post governance on compliance in franchised marketing channels
Kashyap, Vishal; Murtha, Brian R. - In: Journal of marketing 81 (2017) 3, pp. 130-153
Persistent link: https://www.econbiz.de/10011697858
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The Moderating Influence of Firm Market Power on the Transaction Cost Economics Model : An Empirical Test in a Forward Channel Integration Context
Shervani, Tasadduq A. - 2015
Transaction Cost Economics (TCE) has guided a variety of research on governance in the strategic management literature. An important question arises, however, as to whether the TCE framework is equally appropriate for all types of firms in all business settings. In this paper, we argue that TCE...
Persistent link: https://www.econbiz.de/10012750487
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The Moderating Influence of Firm Market Power on the Transaction Cost Economics Model : An Empirical Test in a Forward Channel Integration Context
Shervani, Tasadduq A. - 2006
Transaction Cost Economics (TCE) has guided a variety of research on governance in the strategic management literature. An important question arises, however, as to whether the TCE framework is equally appropriate for all types of firms in all business settings. In this paper, we argue that TCE...
Persistent link: https://www.econbiz.de/10012733195