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Accelerating new product development : an empirical test of a hierarchy of implementation
Nijssen, E. J.; Arbouw, Arthur R.; Commandeur, Harry R. - 1994
Persistent link: https://www.econbiz.de/10000889978
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Produktentstehung, Controlling und Umweltschutz : Grundlagen eines ökologieorientierten F&E-Controlling ; mit 20 Tabellen
Dyckhoff, Harald (ed.); Ahn, Heinz (contributor) - 1998
Persistent link: https://www.econbiz.de/10000652055
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Integriertes Änderungsmanagement
Lindemann, Udo (ed.); Reichwald, Ralf (contributor) - 1998
Persistent link: https://www.econbiz.de/10000669806
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The role of market research companies in the new product development process
Nijssen, E. J.; Frambach, Rudolf T.; Loon, Saskia A. C. van - 1996
Persistent link: https://www.econbiz.de/10000952471
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Product research : the art and science behind successful product launches
Raghavan, N. R. Srinivasa (ed.); Cafeo, John A. (contributor) - 2009
Persistent link: https://www.econbiz.de/10003834598
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An integrated approach to new food product development
Moskowitz, Howard R. (contributor); Saguy, Sam (contributor) - 2009
Persistent link: https://www.econbiz.de/10003812051
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Design thinking : integrating innovation, customer experience and brand value
Lockwood, Thomas (ed.) - 2010
Persistent link: https://www.econbiz.de/10003851865
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Die frühe Innovationsphase : Methoden und Strategien für die Vorentwicklung
Gundlach, Carsten (ed.); Glanz, Axel (contributor);  … - 2010 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003929090
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Design - Kosten und Nutzen : technisches Design in Forschung, Lehre und Praxis
Linke, Mario (contributor) - 2010
Persistent link: https://www.econbiz.de/10008857285