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How today's consumers perceive tomorrow's smart products
Rijsdijk, Serge A.; Hultink, Erik J. - In: The journal of product innovation management : an … 26 (2009) 1, pp. 24-42
Persistent link: https://www.econbiz.de/10003799253
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Understanding a two-sided coin : antecedents and consequences of a decomposed product advantage
Rijsdijk, Serge A.; Langerak, Fred; Hultink, Erik J. - In: The journal of product innovation management : an … 28 (2011) 1, pp. 33-47
Persistent link: https://www.econbiz.de/10008822520
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Product intelligence : its conceptualization, measurement and impact on consumer satisfaction
Rijsdijk, Serge A.; Hultink, Erik J.; Diamantopoulos, … - In: Journal of the Academy of Marketing Science 35 (2007) 3, pp. 340-356
Persistent link: https://www.econbiz.de/10003531752
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New and future research efforts in investigating launch strategies
Hultink, Erik J. - In: Tinbergen Institute research bulletin 6 (1994) 1, pp. 17-28
Persistent link: https://www.econbiz.de/10001162368
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From the special issue guest editor : special issue on branding and new product development
Hultink, Erik J. - In: The journal of product innovation management : an … 27 (2010) 1, pp. 3-5
Persistent link: https://www.econbiz.de/10003937932
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Control combinations in new product development projects
Rijsdijk, Serge A.; Ende, Jan van den - In: The journal of product innovation management : an … 28 (2011) 6, pp. 868-880
Persistent link: https://www.econbiz.de/10009387811
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The effects of general and specific human capital on long-term growth and failure of newly founded businesses
Rauch, Andreas; Rijsdijk, Serge A. - In: Entrepreneurship, theory and practice : ET & P 37 (2013) 4, pp. 923-941
Persistent link: https://www.econbiz.de/10009786237
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Shouldn't customers control customized product development
Smets, Lydie P. M.; Langerak, Fred; Rijsdijk, Serge A. - In: The journal of product innovation management : an … 30 (2013) 6, pp. 1242-1253
Persistent link: https://www.econbiz.de/10010210848
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Should system firms develop complemetary products? : a dynamic model and an empirical test
Ende, Jan van den; Jaspers, Ferdinand; Rijsdijk, Serge A. - In: The journal of product innovation management : an … 30 (2013) 6, pp. 1178-1198
Persistent link: https://www.econbiz.de/10010210866
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Innovation roadmapping : building concepts from practitioners' insights
Simonse, Lianne W. L.; Hultink, Erik J.; Buijs, Jan A. - In: The journal of product innovation management : an … 32 (2015) 6, pp. 904-924
Persistent link: https://www.econbiz.de/10011441515