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Health, wealth, and the role of institutions
Hurd, Michael D.; Kapteyn, Arie - In: Multidisciplinary economics : the birth of a new …, (pp. 307-332). 2005
Persistent link: https://www.econbiz.de/10003281633
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The role of research in marketing management
Roberts, Harry V. - 2009
Persistent link: https://www.econbiz.de/10003794189
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Should marketing be cross-functional? : conceptual development and international empirical evidence
Krohmer, Harley; Homburg, Christian; Workman, John P. - 2009
Persistent link: https://www.econbiz.de/10003836642
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Differential effects of the primary forms of cross functional integration on product development cycle time
Sherman, J. Daniel; Souder, William E.; Jenssen, Svenn A. - 2009
Persistent link: https://www.econbiz.de/10003836656
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Marketing problems : from analysis to decision
Butler, Patrick - 2009
Persistent link: https://www.econbiz.de/10003794752
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The marketing advantages of strong brands
Hoeffler, Steve; Keller, Kevin Lane - 2010
Persistent link: https://www.econbiz.de/10003924114
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Marketing systems : a core macromarketing concept
Layton, Roger A. - 2009
Persistent link: https://www.econbiz.de/10003876051
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Strategic sales organizations : transformation challenges and facilitators within the sales-marketing interface
Malshe, Avinash - In: Strategic sales and strategic marketing, (pp. 83-101). 2011
Persistent link: https://www.econbiz.de/10008798055
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The law of retail gravitation
Reilly, William J. - 2008
Persistent link: https://www.econbiz.de/10003644183
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New laws of retail gravitation
Converse, Paul D. - 2008
Persistent link: https://www.econbiz.de/10003644190