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Readings in modern marketing

Quelch, John A. (contributor) - 2006

Persistent link: https://www.econbiz.de/10003152688

Food policy in Mexico : the search for self-sufficiency

Austin, James E. (ed.); Esteva, Gustavo (contributor) - 1987

Persistent link: https://www.econbiz.de/10000729121

Consumers, corporations and public health : a case-based approach to sustainable business

Quelch, John A. (ed.) - 2016 - First edition

Johnson & Johnson : the promotion of wellness / John A. Quelch and Carin-Isabel Knoop -- Colgate-Palmolive Inc. : superior anti-cavity toothpaste / John A. Quelch and Margaret L. Rodriguez -- Royal Caribbean Cruises Ltd. : safety, environment and health / John A. Quelch and Margaret L. Rodriguez...

Persistent link: https://www.econbiz.de/10011435596

The global market : developing a strategy to manage across borders

Quelch, John A. (ed.) - 2004 - 1. ed.

Persistent link: https://www.econbiz.de/10001906836

Global marketing management : a casebook

Quelch, John A. (contributor); … - 2006 - 5. ed.

Persistent link: https://www.econbiz.de/10002731223

Business solutions for the global poor : creating social and economic value

Rangan, V. Kasturi (ed.); Quelch, John A. (contributor); … - 2007 - 1st ed.

Persistent link: https://www.econbiz.de/10003380543

Global marketing management : cases and readings

Buzzell, Robert Dow (contributor); … - 1992 - 2. ed.

Persistent link: https://www.econbiz.de/10013480640