Similar Search Results

Srinivasan, Shuba; Vanhuele, Marc; Pauwels, Koen - In: MSI reports : working paper series (2008) 4, pp. 47-67

Persistent link: https://www.econbiz.de/10003814434

Srinivasan, Shuba; Pauwels, Koen; Silva-Risso, Jorge M.; … - In: Journal of marketing 73 (2009) 1, pp. 24-43

Persistent link: https://www.econbiz.de/10003815498

Erevelles, Sunil; Stevenson, Thomas H.; Srinivasan, Shuba; … - In: Industrial marketing management : the international … 37 (2008) 8, pp. 940-952

Persistent link: https://www.econbiz.de/10003793438

Hsu, Liwu; Fournier, Susan; Srinivasan, Shuba - In: MSI reports : working paper series (2011) 3, pp. 95-155

Persistent link: https://www.econbiz.de/10009531736

Srinivasan, Shuba; Hsu, Liwu; Fournier, Susan - In: Handbook of marketing and finance, (pp. 155-203). 2012

Persistent link: https://www.econbiz.de/10009552470

Pauwels, Koen; Srinivasan, Shuba - In: Handbook of pricing research in marketing, (pp. 258-282). 2009

Persistent link: https://www.econbiz.de/10003819737

Heerde, Harald J. van; Srinivasan, Shuba; Dekimpe, Marnik G. - In: Marketing science 29 (2010) 6, pp. 1024-1039

Persistent link: https://www.econbiz.de/10008821805

Kimbrough, Michael D.; McAlister, Leigh - In: Journal of marketing research : JMR 46 (2009) 3, pp. 313-319

Persistent link: https://www.econbiz.de/10003867368

Mizik, Natalie; Jacobson, Robert - In: Journal of marketing research : JMR 46 (2009) 3, pp. 320-324

Persistent link: https://www.econbiz.de/10003867749

Garmaise, Mark J. - In: Journal of marketing research : JMR 46 (2009) 3, pp. 324-326

Persistent link: https://www.econbiz.de/10003867752

A service of the