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Content and context for mobile television: integrating trial, expert and user findings
Schuurman, Dimitri; De Marez, Lieven; Veevaete, Pieter; … - In: Telematics and informatics : an interdisciplinary … 26 (2009) 3, pp. 293-305
Persistent link: https://www.econbiz.de/10003842520
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Access to premium content on mobile television platforms : the case of mobile sports
Evens, Tom; Lefever, Katrien; Valcke, Peggy; Schuurman, … - In: Telematics and informatics : an interdisciplinary … 28 (2011) 1, pp. 32-39
Persistent link: https://www.econbiz.de/10008806311
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Mobile business and mobile TV : available technologies, future opportunities and new marketing trends
Garito, Marco - In: Handbook of research on mobile marketing management, (pp. 457-467). 2010
Persistent link: https://www.econbiz.de/10003919400
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Profiling mobile TV adopters in college student populations of Korea
Lee, Hyunjoo; Ryu, Jungho; Kim, Daejoong - In: Technological forecasting & social change : an … 77 (2010) 3, pp. 514-523
Persistent link: https://www.econbiz.de/10003974508
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MobileTV : kurzer Bericht aus der Praxis und Plädoyer an die Wissenschaft
Rummel, Rene - In: Handbuch Unterhaltungsproduktion : Beschaffung und …, (pp. 345-351). 2010
Persistent link: https://www.econbiz.de/10014562717
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Triple Play im Mobilfunk : mobiles Fernsehen über konvergente Hybridnetze
Büllingen, Franz; Stamm, Peter - 2006
Persistent link: https://www.econbiz.de/10003397154
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Konvergenz von Rundfunk und Mobilfunk : Wandel der Wertschöpfungsketten durch DVB-H
Schmid, Martin S.; Kempf, Matthias - In: Thexis : Fachzeitschrift für Marketing ; … 22 (2005) 2, pp. 41-46
Persistent link: https://www.econbiz.de/10002635025
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E-Business, M-Business und T-Business : digitale Erlebniswelten aus Sicht von Consulting-Unternehmen
Keuper, Frank (ed.) - 2003 - 1. Aufl.
Persistent link: https://www.econbiz.de/10001745020
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Active mediation of television, internet and mobile advertising
Shin, Wonsun - In: Young consumers : insight and ideas for responsible … 18 (2017) 4, pp. 378-392
Persistent link: https://www.econbiz.de/10011806307
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Operations research enables auction to repurpose television spectrum for next-generation wireless technologies
Kiddoo, Jean L.; Kwerel, Evan; Javid, Sasha; Dunford, … - In: INFORMS journal on applied analytics 49 (2019) 1, pp. 7-22
Persistent link: https://www.econbiz.de/10012024041