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Customer-based brand equity, equity drivers, and customer loyalty in the supermarket industry

Allaway, Arthur W.; Huddleston, Patricia; Whipple, Judith; … - In: The journal of product & brand management 20 (2011) 3, pp. 190-205

Persistent link: https://www.econbiz.de/10009029883

Shopping with mum - mother and daughter consumer socialization

Minahan, Stella; Huddleston, Patricia - In: Young consumers : insight and ideas for responsible … 11 (2010) 3, pp. 170-178

Persistent link: https://www.econbiz.de/10008454135

Antecedents of specialty food store loyalty

Zhao, Jing; Huddleston, Patricia - In: The international review of retail, distribution and … 22 (2012) 2, pp. 171-188

Persistent link: https://www.econbiz.de/10009849095

The role of market embeddedness in market scanning and marketing competence

Frazier, Barbara J.; Huddleston, Patricia - In: Journal of small business and entrepreneurship : JSBE ; … 22 (2009) 2, pp. 165-180

Persistent link: https://www.econbiz.de/10009892801

Number 5 - Consumer ethnocentrism, product necessity and Polish consumers' perceptions of quality

Huddleston, Patricia; Good, Linda K.; Stoel, Leslie - In: International journal of retail & distribution management 29 (2001) 4-5, pp. 236-246

Persistent link: https://www.econbiz.de/10006446705

Visual cues during shoppers' journeys : an exploratory paper

Huddleston, Patricia; Coveyou, Mary Tuski; Behe, Bridget K. - In: Journal of retailing and consumer services 73 (2023), pp. 1-10

Persistent link: https://www.econbiz.de/10014303208

What you see is what you get, and what you don't goes unsold : choice overload and purchasing heuristics in a horticulture lab experiment

Staples, Aaron; Behe, Bridget K.; Huddleston, Patricia; … - In: Agribusiness : an international journal 38 (2022) 3, pp. 620-635

Persistent link: https://www.econbiz.de/10013332903

Channel relationship factors in cross-cultural contexts: Antecedents of satisfaction in a retail setting

Runyan, Rodney C.; Sternquist, Brenda; Chung, Jae-Eun - In: Journal of Business Research 63 (2010) 11, pp. 1186-1195

Recent meta-analyses of the channels relationship literature show gaps in the research. The current study seeks to fill several of those gaps by examining the effect of cultural characteristics on relational constructs in retail buyer-supplier settings in the U.S. and Japan. The study also...

Persistent link: https://www.econbiz.de/10008871577

Diversity and rigor trends in retailing research : assessment and guidelines

Finnegan, Carol; Runyan, Rodney C.; Gonzalez-Padron, Tracy - In: International journal of management reviews : IJMR 18 (2016) 1, pp. 51-68

Persistent link: https://www.econbiz.de/10011543167

Brand experience and brand implications in a multi-channel setting

Jones, Robert Paul; Runyan, Rodney C. - In: The international review of retail, distribution and … 23 (2013) 3, pp. 265-290

Persistent link: https://www.econbiz.de/10009781181