'The Research Handbook on Export Marketing provides a wealth of vital knowledge from scholars who are experts in their fields from around the world. The book emphasizes the most topical issues in international marketing today - small and medium enterprises, exporting performance, the services...

Craig Julian argues that the International Joint Venture (IJV) phenomena represents two opposing trends. On the one hand, an analysis of the number of new IJVs reveals that they are becoming increasingly popular as a mode of overseas market entry and expansion. On the other hand, however, the...

Purpose – The impact of export promotion programs (EPPs) on firm export performance (FEP) has received little attention in the export literature. This paper attempts to investigate the direct and indirect impact of EPPs on FEP in a comprehensive model. The indirect effects of EPPs on FEP have...

Purpose – This study seeks to provide insights concerning the predictors of industrial importers' commitment to their foreign suppliers in a relationship paradigm involving an emerging market. Design/methodology/approach – Integrating a review of the relevant importer-exporter and...

Purpose – The purpose of this paper is to examine the effects of government assistance programmes on internationalization of SMEs from an Asian developing nation. Design/methodology/approach – Primary data from a sample of 203 SMEs in three export‐oriented industries in Bangladesh were...