International buyer behaviour : commitment relationship ; an investigation of the empirical link in importing
Year of publication: |
2014
|
---|---|
Authors: | Saleh, Md. Saleh ; Ali, M. Yunus ; Julian, Craig C. |
Published in: |
International business review : the official journal of the European International Business Academy. - Amsterdam [u.a.] : Elsevier, ISSN 0969-5931, ZDB-ID 1164338-9. - Vol. 23.2014, 2, p. 329-342
|
Subject: | Antecedents | Importer commitment | Importer-exporter relationships | RBV | The relational view | Lieferantenmanagement | Supplier relationship management | Beziehungsmarketing | Relationship marketing | Import | Ressourcenorientierter Ansatz | Resource-based view | Konsumentenverhalten | Consumer behaviour |
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