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This paper examines the determining factors in the success of the small and medium-sized business. The emphasis of the investigation has been in the role played by intangible assets in the establishment and maintenance of a competitive advantage. In order to analyze in detail the characteristics...
Persistent link: https://www.econbiz.de/10011205730
This paper examines the determining factors in the success of the small and medium-sized business. The emphasis of the investigation has been in the role played by intangible assets in the establishment and maintenance of a competitive advantage. In order to analyze in detail the characteristics...
Persistent link: https://www.econbiz.de/10011212189
In recent years the case study methodology has been used much more in conducting research on firms. This increase is due to the needs and requirements, and to the perception that the results obtained by using such a methodology are of superior quality. The growing acceptance of case studies has...
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Recently, innovation and internationalization strategies have explained firm success. Some authors argue that innovation settles internationalization while some others point that internationalization settles the firm’s innovation level. This work unifies these theories, arguing that both...
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