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Response satisficing and data quality in marketing : measurement and effects of satisficing on objective knowledge, experimental results, and replicability of findings
Berry, Christopher; Kees, Jeremy; Burton, Scot - In: Journal of marketing theory and practice : JMTP 33 (2025) 1, pp. 11-28
Persistent link: https://www.econbiz.de/10015191605
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The Moderating Influence of Consumers' Temporal Orientation on the Framing of Societal Needs and Corporate Responses in Cause-Related Marketing Campaigns
Tangari, Andrea; Folse, Judith; Burton, Scot; Kees, Jeremy - In: Journal of advertising : official publication of the … 39 (2010) 2, pp. 35-51
Persistent link: https://www.econbiz.de/10008428588
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The moderating influence of consumers temporal orientation on the framing of societal needs and corporate responses in cause-related marketing campaigns
Tangari, Andrea Heintz; Folse, Judith Anne Garretson; … - In: Journal of advertising : official publication of the … 39 (2010) 2, pp. 35-50
Persistent link: https://www.econbiz.de/10003986800
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Flies in the ointment? : addressing potential impediments to population-based health benefits of restaurant menu labeling initiatives
Burton, Scot; Kees, Jeremy - In: Journal of public policy & marketing : JPP & M ; an … 31 (2012) 2, pp. 232-239
Persistent link: https://www.econbiz.de/10009679208
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The impact of regulatory focus, temporal orientation, and fit on consumer responses to health-related advertising
Kees, Jeremy; Burton, Scot; Tangari, Andrea Heintz - In: Journal of advertising : official publication of the … 39 (2010) 1, pp. 19-34
Persistent link: https://www.econbiz.de/10003962668
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An analysis of data quality : professional panels, student subject pools, and Amazon's Mechanical Turk
Kees, Jeremy; Berry, Christopher; Burton, Scot; … - In: Journal of advertising : official publication of the … 46 (2017) 1, pp. 141-155
Persistent link: https://www.econbiz.de/10011686523
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Amazon's Mechanical Turk : a comment
Ford, John B. - In: Journal of advertising : official publication of the … 46 (2017) 1, pp. 156-158
Persistent link: https://www.econbiz.de/10011686524
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Reply to "Amazon's Mechanical Turk : a comment"
Kees, Jeremy; Berry, Christopher; Burton, Scot; … - In: Journal of advertising : official publication of the … 46 (2017) 1, pp. 159-162
Persistent link: https://www.econbiz.de/10011686525
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Drivers of data quality in advertising research : differences across MTurk and professional panel samples
Berry, Christopher; Kees, Jeremy; Burton, Scot - In: Journal of advertising 51 (2022) 4, pp. 515-529
Persistent link: https://www.econbiz.de/10013362341
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An Examination of Deal Proneness Across Sales Promotion Types: A Consumer Segmentation Perspective
Lichtenstein, Donald R.; Burton, Scot; Netemeyer, Richard G. - In: Journal of retailing 73 (1997) 2, pp. 283-297
Persistent link: https://www.econbiz.de/10006630281