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Viral campaigns widely use online promotional games. Although antecedents of the extrinsic value of participation are discussed in the literature, few studies have focused on the intrinsic value of playing a promotional game. This study examines two dimensions of online game control: the amount...
Persistent link: https://www.econbiz.de/10010757433
The AFEP-MEDEF corporate governance code amended in 2013 introduces the say on pay principle, which grants shareholders the right to vote on executive remuneration at annual general meetings. This paper aims at reviewing the studies undertaken in countries that have established this principle...
Persistent link: https://www.econbiz.de/10010757434
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Taking part in the debate on the impact of scholarship, this article suggests a heuristic framework for possible knowledge exchanges between the figures of practitioners and the figures of researchers. A typology of the modes of knowledge exchange is proposed, combining both temporality,...
Persistent link: https://www.econbiz.de/10010757436
Literature on linguistic highlights that metaphors can be either particularizing or generalizing (Eco, 1988) placing the reader in either a concrete or an abstract mindset. Effectiveness of gain versus loss framed messages has been proven to be dependent on state of mind (White et al., 2011)....
Persistent link: https://www.econbiz.de/10010757437
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The dynamic capability view (DCV) addresses how firms renew their competences to respond to shifting environmental conditions. However, this view continues to suffer from theoretical and methodological limitations that constrain empirical investigation. This paper argues that whether a firm...
Persistent link: https://www.econbiz.de/10010757441
To achieve sustainability, corporations need to shift their ontology: leave the classic, static and predetermined view of the firm to a dynamic, relational and deliberative one. This paper explores the historical content of a proto-sustainable situation and proposes a theoretical framework to...
Persistent link: https://www.econbiz.de/10010757442