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Motives and resources for valu...
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Innovation in foodservice : the case of a world leading Italian company
Occhiocupo, Nicoletta
- In:
The marketing review
11
(
2011
)
2
,
pp. 189-201
Persistent link: https://www.econbiz.de/10009356732
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2
Innovation in foodservice : the case of a world leading Italian company
Occhiocupo, Nicoletta
- In:
The marketing review
11
(
2011
)
2
,
pp. 189-201
Persistent link: https://www.econbiz.de/10009853197
Saved in:
3
Gifts of tourism : insights to consumer behavior
Clarke, Jackie
- In:
Annals of tourism research : ATR ; a social sciences journal
35
(
2008
)
2
,
pp. 529-550
Persistent link: https://www.econbiz.de/10003752960
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4
Experiential aspects of tourism gift consumption
Clarke, Jackie
- In:
Journal of vacation marketing : an international journal
19
(
2013
)
1
,
pp. 75-87
Persistent link: https://www.econbiz.de/10009743802
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5
Purchased, modified, created : consumer voices in experience gifts
Clarke, Jackie
- In:
The service industries journal
29
(
2009
)
9/10
,
pp. 1171-1182
Persistent link: https://www.econbiz.de/10003914851
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6
When cocreation turns into codestruction
Pera, Rebecca
;
Menozzi, Anna
;
Abrate, Graziano
;
Baima, …
- In:
Journal of business research : JBR
128
(
2021
),
pp. 222-232
Persistent link: https://www.econbiz.de/10012494507
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7
Exploring how video digital storytelling builds relationship experiences
Pera, Rebecca
;
Viglia, Giampaolo
- In:
Psychology & marketing
33
(
2016
)
12
,
pp. 1142-1150
Persistent link: https://www.econbiz.de/10011627307
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8
Turning ideas into products : subjective well-being in co-creation
Pera, Rebecca
;
Viglia, Giampaolo
- In:
The service industries journal
35
(
2015
)
7/8
,
pp. 388-402
Persistent link: https://www.econbiz.de/10011337141
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9
Who am I? How compelling self-storytelling builds digital personal reputation
Pera, Rebecca
;
Viglia, Giampaolo
;
Furlan, Roberto
- In:
Journal of interactive marketing : a quarterly …
35
(
2016
),
pp. 44-55
Persistent link: https://www.econbiz.de/10011537940
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10
The use of embedded visual methods in unveiling consumers' values : a digital ethnography perspective
Pera, Rebecca
;
Quinton, Sarah
;
Baima, Gabriele
- In:
Psychology & marketing
39
(
2022
)
2
,
pp. 309-319
Persistent link: https://www.econbiz.de/10012796103
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