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Internet Shopping Agents (ISAs) allow consumers to costlessly search many online retailers and buy at the lowest price. One would expect these ISAs to subject sellers to intense price competition that results in uniform low prices. Yet, Internet retailers have joined these ISAs. Furthermore, the...
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This paper investigates the effects of a limited consumer memory on the price competition between firms. It studies a specific aspect of memory--namely, the categorization of available price information that the consumers may need to recall for decision making. This paper analyzes competition...
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No abstract available
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Recently, we have experienced an emergence of comparative "Internet Shopping Agents" (ISAs) that allow consumers to costlessly search across many online retailers and buy at the lowest price. An ISA can be thought of as an institution that creates all or nothing type of competition in the...
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With advances in technology, the collection of information from consumers at the time of purchase is common in many categories. This information allows a firm to straightforwardly classify consumers as either “new” or “past” consumers. This opens the door for firms to implement marketing...
Persistent link: https://www.econbiz.de/10008787957