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Sales force management
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Marketing
17
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13
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10
USA
6
Marketing theory
5
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5
Marktforschung
5
Absatz
4
Lieferantenmanagement
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4
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4
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3
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English
41
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Webster, Frederick E.
43
Davis, Kenneth R.
11
Lusch, Robert F.
6
Deshpandé, Rohit
3
Farley, John U.
3
Ganesan, Shankar
3
Malter, Alan J.
3
Wind, Yoram
2
Brown, Stephen W.
1
Keller, Kevin Lane
1
Kerin, Roger A.
1
Leitch, Robert A.
1
Macinnis, Deborah J.
1
Mcalister, Leigh
1
Sheth, Jagdish N.
1
Sisodia, Rajendra S.
1
Steenkamp, Jan-Benedict E.M.
1
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1
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1
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American Marketing Association
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MSI reports : working paper series
4
Journal of the Academy of Marketing Science
3
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
Prentice-Hall foundations of marketing series
2
Report / Marketing Science Institute
2
The impact of theory on representations of the consumer and the marketing organisation
2
Tuck School of Business working paper / Tuck School of Business at Dartmouth
2
Wiley series on marketing management
2
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1
California management review
1
Does marketing need reform? : fresh perspectives on the future
1
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1
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1
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1
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Studies in Business Administration, School of Business Administration, University of North Carolina
1
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ECONIS (ZBW)
29
USB Cologne (EcoSocSci)
18
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7
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1
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A generalist's view of marketing in the MBA program
Davis, Kenneth R.
- In:
Proceedings of the Winter Conference of the American …
(
1965
),
pp. 516-523
Persistent link: https://www.econbiz.de/10003522656
Saved in:
2
Are your salesmen paid too much?
Davis, Kenneth R.
- In:
Harvard business review : HBR
34
(
1956
)
6
,
pp. 52-60
Persistent link: https://www.econbiz.de/10002076051
Saved in:
3
Furniture marketing : Product, price and promotional policies of manufacturers
Davis, Kenneth R.
-
1957
Persistent link: https://www.econbiz.de/10002076060
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4
Marketing management
Davis, Kenneth R.
-
1972
-
3. ed
Persistent link: https://www.econbiz.de/10004171988
Saved in:
5
Marketing management
Davis, Kenneth R.
-
1981
-
4. ed
Persistent link: https://www.econbiz.de/10004171989
Saved in:
6
Marketing management
Davis, Kenneth R.
-
1985
-
5. ed.
Persistent link: https://www.econbiz.de/10013491079
Saved in:
7
Marketing management
Davis, Kenneth R.
-
1985
-
5. ed.
Persistent link: https://www.econbiz.de/10004053752
Saved in:
8
Industrial marketing strategy
Webster, Frederick E.
-
1991
-
3. ed.
Persistent link: https://www.econbiz.de/10000058322
Saved in:
9
Social aspects of marketing
Webster, Frederick E.
-
1974
Persistent link: https://www.econbiz.de/10000050846
Saved in:
10
Social marketing : what makes it different?
Webster, Frederick E.
-
2008
Persistent link: https://www.econbiz.de/10003717551
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