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Gülow, Wencke
Fritz, Wolfgang
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Fallstudien aus der österreichischen Marketingpraxis ; 5
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Luxury marketing : a challenge for theory and practice
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ECONIS (ZBW)
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New Yorker : Point-of-Sale Marketing
Fritz, Wolfgang
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Gülow, Wencke
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2009
Persistent link: https://www.econbiz.de/10003953593
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Luxury marketing in the age of cheap : an exploratory survey on consumer behavior in online shopping clubs
Fritz, Wolfgang
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Gülow, Wencke
- In:
Luxury marketing : a challenge for theory and practice
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(pp. 187-205)
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2013
Persistent link: https://www.econbiz.de/10009667676
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