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Dialogmarketing Perspektiven 2017/2018 : Tagungsband 12. wissenschaftlicher interdisziplinärer Kongress für Dialogmarketing
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Sustainability in Business Management
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Warenkorbabbrüche im Onlinehandel - warum Shopper nicht zu Käufern werden
Allendorf, Julian
;
Kroschke, Mirja
;
Krafft, Manfred
- In:
Dialogmarketing Perspektiven 2017/2018 : Tagungsband …
,
(pp. 101-116)
.
2018
Persistent link: https://www.econbiz.de/10011853588
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How to communicate sustainability in tourism : examining value-based drivers for advertising effectiveness
Starke, Eliza
;
Stegemann, Manuel
;
Linde, Janine Julia
; …
- In:
Sustainability in Business Management
,
(pp. 17-37)
.
2023
Persistent link: https://www.econbiz.de/10014337991
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