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The Internet and the price-value-loyalty chain
Grewal, Dhruv; Iyer, Gopalkrishnan R.; Krishnan, R.; … - In: Journal of business research : JBR 56 (2003) 5, pp. 391-398
Persistent link: https://www.econbiz.de/10006721155
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F INFORMATION COMMERCE & TECHNOLOGY - Fc:160 The Internet and the price-value-loyalty chain
Grewal, Dhruv; Krishnan, R.; Sharma, Arun - In: Operations research, Management science : OR MS ; the … 44 (2004) 1, pp. 89-90
Persistent link: https://www.econbiz.de/10007790044
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Clicks Only, Clicks and Bricks, and Bricks Only: Are Retail Salespeople an Important Factor in Choice?
Sharma, Arun; Krishnan, R. - In: Journal of marketing management : MM 18 (2002) 3-4, pp. 317-336
Persistent link: https://www.econbiz.de/10006974261
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Collaborative buyer–supplier relationships and downstream information in marketing channels
Sharma, Arun; Iyer, Gopalkrishnan R.; Mehrotra, Anuj; … - In: Industrial marketing management : the international … 39 (2010) 2, pp. 221-229
Persistent link: https://www.econbiz.de/10008378478
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Plant location and place marketing: understanding the process from the business customer's perspective
Ulaga, Wolfgang; Sharma, Arun; Krishnan, R. - In: Industrial marketing management : the international … 31 (2002) 5, pp. 393-402
Persistent link: https://www.econbiz.de/10006265663
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The Effect of Store Name, Brand Name and Price Discounts on Consumers' Evaluations and Purchase Intentions
Grewal, Dhruv; Krishnan, R.; Baker, Julie; Borin, Norm - In: Journal of retailing 74 (1998) 3, pp. 331-352
Persistent link: https://www.econbiz.de/10006627898
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The Effect of Store Name, Brand Name and Price Discounts on Consumers' Evaluations and Purchase Intentions
Grewal, Dhruv; Krishnan, R.; Baker, Julie; Borin, Norm - In: Journal of retailing 19980, pp. 331-352
Persistent link: https://www.econbiz.de/10006640007
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The Effects of Price-Comparison Advertising on Buyers' Perceptions of Acquisition Value, Transaction Value, and Behavioral Intentions
Grewal, Dhruv; Monroe, Kent B.; Krishnan, R. - In: Journal of marketing 62 (1998) 2, pp. 46-59
Persistent link: https://www.econbiz.de/10005977709
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Communicating Price Information through Semantic Cues: The Moderating Effects of Situation and Discount Size
Grewal, Dhruv; Marmorstein, Howard; Sharma, Arun - In: Journal of consumer research : JCR ; an … 23 (1996) 2, pp. 148-155
Persistent link: https://www.econbiz.de/10006678558
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Planning Merchandising Decisions to Account for Regional and Product Assortment Differences
Grewal, Dhruv; Levy, Michael; Mehrotra, Anuj; Sharma, Arun - In: Journal of retailing 75 (1999) 3, pp. 405
Persistent link: https://www.econbiz.de/10006626038