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Relationship Marketing: An Age...
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Consumer behaviour
81
Konsumentenverhalten
81
Marketing
52
Marketing theory
50
Marketingtheorie
50
Marketing management
42
Marketingmanagement
42
Beziehungsmarketing
35
Relationship marketing
35
Theorie
35
Theory
35
Lieferantenmanagement
23
Supplier relationship management
23
B-to-B-Marketing
21
Business-to-business marketing
21
Marktforschung
21
USA
19
United States
18
Internationales Marketing
16
International marketing
15
Multinationales Unternehmen
15
Transnational corporation
13
Verbraucher
13
Welt
13
World
13
Market research
12
Selling
12
Verkauf
12
Emerging economies
11
Schwellenländer
11
Vereinigte Staaten
11
Naresh K. Malhotra
10
Russell W. Belk
10
Salespeople
10
Verkaufspersonal
10
Corporate Social Responsibility
9
Corporate social responsibility
9
Einzelhandel
9
Personality psychology
9
Persönlichkeitspsychologie
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Article
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96
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Festschrift
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Reprint
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Language
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English
341
Undetermined
154
German
3
Author
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Sheth, Jagdish N.
384
Sharma, Arun
135
Iyer, Gopalkrishnan R.
26
Parvatiyar, Atul
24
Grewal, Dhruv
20
Holbrook, Morris B.
17
Sisodia, Rajendra
17
Krishnan, Balaji C.
14
Malhotra, Naresh K.
14
Sisodia, Rajendra S.
13
Belk, Russell W.
12
Levy, Michael
12
Hunt, Shelby D.
11
Kumar, V.
11
Solomon, Michael R.
10
Wind, Yoram
10
Grönroos, Christian
9
Jacoby, Jacob
9
Mehrotra, Anuj
9
Monroe, Kent B.
9
Raajpoot, Nusser A.
9
Krishnan, R.
8
Bettman, James R.
7
Green, Paul E.
7
Rangarajan, Deva
7
Uslay, Can
7
Varadarajan, Rajan
7
Zaltman, Gerald
7
Eshghi, Abdolreza
6
Evanschitzky, Heiner
6
Paesbrugghe, Bert
6
Sinha, Mona
6
Rao, Vithala R.
5
Sethi, S.Prakash
5
Syam, Niladri
5
Yow, John
5
Arnold, Todd J.
4
Bechwati, Nada Nasr
4
Chebat, Jean-Charles
4
Howard, John A.
4
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University of Illinois at Urbana-Champaign. College of Commerce and Business Administration.
2
American Marketing Association
1
Freie Universität Berlin / Institut für Marketing
1
International Conference on Relationship Marketing <1996, Berlin>
1
International Conference on Relationship Marketing <1996>
1
National Conference on Social Marketing <1972, Urbana, Ill.>
1
Workshop on Computational Learning Theory <7, 1994, New Brunswick, NJ>
1
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Published in...
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Legends in marketing
81
Industrial marketing management : the international journal for industrial and high-tech firms
51
Legends in consumer behavior
43
Journal of business research : JBR
20
Journal of Business Research
14
Journal of the Academy of Marketing Science
12
Journal of marketing theory and practice
9
Journal of retailing
9
Global business perspectives series
7
Journal of marketing
6
Legends in strategic marketing
6
The journal of business & industrial marketing
6
European journal of marketing : EJM
5
Handbook of relationship marketing
4
Journal of macromarketing
4
Journal of marketing research : JMR
4
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
4
The journal of personal selling & sales management : JPSSM
4
The journal of services marketing
4
Does marketing need reform? : fresh perspectives on the future
3
Journal of marketing management : MM
3
Legends in marketing series
3
Marketing theory
3
Models of buyer behavior
3
Operations research, Management science : OR MS ; the international literature digest
3
Zeitschrift für Markt-, Meinungs- und Zukunftsforschung : Vierteljahresbeiträge zu Theorie und Praxis
3
Artha vijñāna : journal of the Gokhale Institute of Politics and Economics
2
Business horizons
2
Consumer and industrial buying behavior
2
Consumer behavior : contemporary research in action
2
Data envelopment analysis : a handbook of empirical studies and applications
2
E-Services : opportunities and threats
2
Insights into consumer behavior
2
International business review : the official journal of the European International Business Academy
2
International marketing review
2
Journal of global marketing
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
2
Management Science
2
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Source
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ECONIS (ZBW)
353
OLC EcoSci
85
USB Cologne (EcoSocSci)
31
RePEc
21
Other ZBW resources
5
BASE
2
EconStor
1
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61
Reflections on the 1st Relationship Marketing Summit
Sheth, Jagdish N.
- In:
The journal of business & industrial marketing
24
(
2009
)
5/6
,
pp. 319
Persistent link: https://www.econbiz.de/10009524519
Saved in:
62
Reflections on Vargo and Lusch's systems perspective
Sheth, Jagdish N.
- In:
Industrial marketing management : the international …
40
(
2011
)
2
,
pp. 197-198
Persistent link: https://www.econbiz.de/10008934057
Saved in:
63
Impact of emerging markets on marketing : rethinking existing perspectives and practices
Sheth, Jagdish N.
- In:
Journal of marketing
75
(
2011
)
4
,
pp. 166-182
Persistent link: https://www.econbiz.de/10009270886
Saved in:
64
Chindia rising : how China and India will benefit your business
Sheth, Jagdish N.
-
2007
Persistent link: https://www.econbiz.de/10003716791
Saved in:
65
Marketing's final frontier : the automation of consumption
Sheth, Jagdish N.
;
Sisodia, Rajendra
- In:
Does marketing need reform? : fresh perspectives on the …
,
(pp. 180-190)
.
2006
Persistent link: https://www.econbiz.de/10003430307
Saved in:
66
Emerging research opportunities for doctoral students in B-to-B marketing
Sheth, Jagdish N.
- In:
Journal of business-to-business marketing
14
(
2007
)
1
,
pp. 13-22
Persistent link: https://www.econbiz.de/10003507001
Saved in:
67
Deregulation and competition : lessons from the airline industry
Sheth, Jagdish N.
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003527111
Saved in:
68
A field study of attitude structure and the attitude-nbehavior relationship
Sheth, Jagdish N.
- In:
Zeitschrift für Markt-, Meinungs- und …
18
(
1975
)
3/4
,
pp. 3851-3880
Persistent link: https://www.econbiz.de/10003679437
Saved in:
69
Some thoughts on the future of marketing models
Sheth, Jagdish N.
- In:
Esomar congress
(
1976
),
pp. 253-261
Persistent link: https://www.econbiz.de/10003679443
Saved in:
70
Models of buyer behavior : conceptual, quantitative and empirical
Sheth, Jagdish N.
(
contributor
)
-
1974
Persistent link: https://www.econbiz.de/10004689692
Saved in:
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