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Service Quality: A Critical Success Factor for IS Organizations
Ferguson, Jeffery M.; Zawacki, Robert A. - In: Information strategy : the executive's journal 9 (1993) 2, pp. 24
Persistent link: https://www.econbiz.de/10008366646
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SPECIAL FEATURE - Case in Point - Breaking the Cycle
Milliman, John F.; Ferguson, Jeffery M.; Czaplewski, … - In: Marketing management : a quarterly business management … 17 (2008) 2, pp. 14-17
Persistent link: https://www.econbiz.de/10007985978
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Case in Point Southwest Airlines: How Internal Marketing Pilots Success -
Czaplewski, Andrew J.; Ferguson, Jeffery M.; Milliman, … - In: Marketing management : a quarterly business management … 10 (2001) 3, pp. 14-17
Persistent link: https://www.econbiz.de/10007238161
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Crash Landing - Fledgling airline files for Chapter 11 bankruptcy.
Olson, Eric M.; Ferguson, Jeffery M. - In: Marketing management : a quarterly business management … 7 (1998) 2, pp. 54-58
Persistent link: https://www.econbiz.de/10007247865