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~isPartOf:"Journal für Betriebswirtschaft : management review quarterly"
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Marketing variables in macro-level diffusion models
Ruiz-Conde, Enar
;
Leeflang, Peter
;
Wieringa, Jaap E.
- In:
Journal für Betriebswirtschaft : management review …
56
(
2006
)
3
,
pp. 155-183
Persistent link: https://www.econbiz.de/10003392264
Saved in:
2
Marketing variables in macro-level diffusion models
Ruiz-Conde, Enar
;
Leeflang, Peter S.H.
;
Wieringa, Jaap E.
- In:
Journal für Betriebswirtschaft : management review …
56
(
2006
)
3
,
pp. 155-184
Persistent link: https://www.econbiz.de/10007376801
Saved in:
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