IT fashions are IT innovations within a hyped phase. They are on the rise and claimed to be “the next big thing”. Investing in IT fashions bears potential for high returns in case the technology becomes institutionalized and first mover advantages can be realized. Contrary, it bears the risk...

Risk/return management has not only evolved as one of the key success factors for enterprisesespecially in the financial services industry, but is in the times of the economic crisis initiated by thefinancial markets crucial for the survival of a company. It demands powerful and at the same...