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Articles of faith and mystic matrices : marketing textbooks and the misrepresentation of reality
Ardley, Barry - In: Qualitative market research : an international journal 11 (2008) 4, pp. 372-385
Persistent link: https://www.econbiz.de/10003775207
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Marketing theory and critical phenomenology : exploring the human side of management practice
Ardley, Barry - In: Marketing intelligence & planning 29 (2011) 7, pp. 628-642
Persistent link: https://www.econbiz.de/10009384754
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After Brexit : rethinking the structure of the UK economy and its branding strategies
Ardley, Barry - In: Strategic change 27 (2018) 5, pp. 441-446
Persistent link: https://www.econbiz.de/10011973368
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Brand strategy and brand evolution : welcome to the world of the meme
Wu, Yufan; Ardley, Barry - In: The marketing review 7 (2007) 3, pp. 301-310
Persistent link: https://www.econbiz.de/10003538058
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The student practitioner : developing skills through the marketing research consultancy project
Ardley, Barry; Taylor, Nick - In: Marketing intelligence & planning 28 (2010) 7, pp. 847-861
Persistent link: https://www.econbiz.de/10009157182
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Should we be worried about the increasing foreign ownership of UK industries?
Floyd, David; Ardley, Barry; Summan, Sandhla; Rahman, Mizan - In: Theoretical economics letters 6 (2016) 2, pp. 178-185
Persistent link: https://www.econbiz.de/10011545456
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Marketing a memory of the world : Magna Carta and the experiential servicescape
Ardley, Barry; Taylor, Nick; McLintock, Emily; Martin, … - In: Marketing intelligence & planning 30 (2012) 6, pp. 653-665
Persistent link: https://www.econbiz.de/10009671121
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Denial at the top table : status attributions and implications for marketing
Davies, Mark A. P.; Ardley, Barry - In: Journal of strategic marketing 20 (2012) 2, pp. 113-126
Persistent link: https://www.econbiz.de/10009630781
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Can China overcome the difficulties of establishing successful global brands?
Floyd, David; Ardley, Barry; McManus, John - In: Strategic change : SC ; briefings in entrepreneurial finance 20 (2011) 7/8, pp. 299-306
Persistent link: https://www.econbiz.de/10010217770
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Strategies Snarks and stories : SME owner manager perceptions of business advisers
Ardley, Barry; Moss, Philip; Taylor, Nick - In: Journal of research in marketing and entrepreneurship : JRME 18 (2016) 2, pp. 211-231
Persistent link: https://www.econbiz.de/10011643917