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~person:"Carter, Leanne"
~subject:"Customer satisfaction"
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Customer satisfaction
Consumer behaviour
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Konsumentenverhalten
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Mobile phone
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Mobiltelefon
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Beziehungsmarketing
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Dienstleistungsqualität
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Kundenzufriedenheit
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Service quality
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3G versus 4G choice
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Cell phones
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Customer inertia
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Emotion
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Partial least squares
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Partielle kleinste Quadrate
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Carter, Leanne
D'Alessandro, Steven
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Gray, David
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Johnson, Lester W.
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Marketing letters : a journal of research in marketing
1
Services marketing quarterly
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ECONIS (ZBW)
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Consumer satisfaction versus churn in the case of upgrades of 3G to 4G cell networks
D'Alessandro, Steven
;
Johnson, Lester W.
;
Gray, David
; …
- In:
Marketing letters : a journal of research in marketing
26
(
2015
)
4
,
pp. 489-500
Persistent link: https://www.econbiz.de/10011399092
Saved in:
2
The "I love o hate them" relationships with cell phone service providers : the role of customer inertia and anger
Carter, Leanne
;
Gray, David
;
D'Alessandro, Steven
; …
- In:
Services marketing quarterly
37
(
2016
)
4
,
pp. 225-240
Persistent link: https://www.econbiz.de/10011628463
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