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Multi-channel retailing and customer satisfaction : implications for e-CRM
Warrington, Patricia T.
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Gangstad, Elizabeth
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Feinberg, …
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Contemporary research in e-branding
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(pp. 280-291)
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2009
Persistent link: https://www.econbiz.de/10003778273
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Multi-channel retailing and customer satisfaction : implications for E-CRM
Warrington, Patricia T.
;
Gangstad, Elizabeth
;
Feinberg, …
- In:
Emergent strategies for e-business processes, services, …
,
(pp. 47-58)
.
2009
Persistent link: https://www.econbiz.de/10003950305
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