The importance of coffee to the world economy cannot be underestimated. It is one of the most widely traded agricultural commodities in the world market. Around 400 billion cups are consumed per year, most of which are sold in Europe where drinking coffee is an integral way of life. The global...

The purpose of this paper is to analyse the roles Geographical Indications (PDO and PGI) can play in the internationalisation process of some small-medium scale agri - food products from Tuscany (Italy). The analysis of the selected case studies highlighted among the driving motivations of firms...