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Konnektionistische Analyse des Kaufverhaltens : künstliche neuronale Netze im Vergleich zu stochastischen und ökonometrischen Modellen am Beispiel des deutschen Universalwaschmitte...

Heimel, Jörg Peter - 1994 - 1. Aufl

Persistent link: https://www.econbiz.de/10000900900

Sales, quantity surcharge, and consumer in attention

Clerides, Sofronis; Courty, Pascal - In: The review of economics and statistics 99 (2017) 2, pp. 357-370

Persistent link: https://www.econbiz.de/10011781057

The proportional hazard model for purchase timing : a comparison of alternative specifications

Seetharaman, P. B.; Chintagunta, Pradeep K. - In: Journal of business & economic statistics : JBES ; a … 21 (2003) 3, pp. 368-382

Persistent link: https://www.econbiz.de/10001785813

Entry conditions, decisions, and behavior in selected consumer goods businesses

Pearce, Michael Richard - 1976

Persistent link: https://www.econbiz.de/10002620154

Manual dishwashing habits : an empirical analysis of UK consumers

Berkholz, Petra; Stamminger, Rainer; Wnuk, Gabi; Owens, … - In: International journal of consumer studies 34 (2010) 2, pp. 235-242

Persistent link: https://www.econbiz.de/10003945585

Acceptance of detergent-retail brands: the role of consumer confidence and trust

Lymperopoulos, Constantine; Chaniotakis, Ioannis E.; … - In: International journal of retail & distribution management 38 (2010) 9, pp. 719-736

Persistent link: https://www.econbiz.de/10008651867

Consumer learning, switching costs, and heterogeneity : a structural examination

Osborne, Matthew - In: Quantitative marketing and economics : QME 9 (2011) 1, pp. 25-70

Persistent link: https://www.econbiz.de/10009006707

Capturing consumer heterogeneity in loyalty evolution patterns

Yoon, Kanghyun; Tran, Thanh V. - In: Management research review 34 (2011) 6, pp. 649-662

Persistent link: https://www.econbiz.de/10009247597

The impact of context and promotion on consumer responses and preferences in out-of-stock situations

Wiebach, Nicole; Diels, Jana L. - 2011

In general, consumer preferences depend on the context of a decision situation. This paper highlights the context-dependence of substitution behavior in out-of-stock (OOS) situations and provides evidence for the relevance of promotion as essential driver of customers' OOS reactions. We...

Persistent link: https://www.econbiz.de/10009266902

The impact of promotions on consumer choices and preferences in out-of-stock situations

Diels, Jana Luisa; Wiebach, Nicole; Hildebrandt, Lutz - In: Journal of retailing and consumer services 20 (2013) 6, pp. 587-598

Persistent link: https://www.econbiz.de/10010128296