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~type_genre:"Aufsatz im Buch"
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Business process reengineering : Strategien zur Produktivitätssteigerung - Konzepte und praktische Erfahrungen ; [Vorträge und Diskussionen der 3. ZfB-Fachkonferenz 1994, Thema: Organisation der Produktion]
1
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Competition in Indian industries : a strategic perspective
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Quantitative marketing and marketing management : marketing models and methods in theory and practice ; dedicated to Udo Wagner
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ECONIS (ZBW)
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Die Messung der Wahrnehmung von Warenplatzierungen mit Hilfe der Videobeobachtung und der Blickaufzeichnung : dargestellt am Beispiel der Warengruppe Wasch-, Putz- und
Reinigungsmi...
Schröder, Hendrik
;
Möller, Nina
;
Zimmermann, Gregor
- In:
Theoretische Fundierung und praktische Relevanz der …
,
(pp. 257-282)
.
2007
Persistent link: https://www.econbiz.de/10003468177
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2
A novel global performance score with an application to the evaluation of new detergents
Bonnini, Stefano
;
Corain, Livio
;
Cordellina, Antonio
; …
- In:
Statistical methods for the evaluation of educational …
,
(pp. 161-179)
.
2009
Persistent link: https://www.econbiz.de/10003974729
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3
Brand loyalty vs. loyalty to product attributes
Rungie, Cam
;
Laurent, Gilles
- In:
Quantitative marketing and marketing management : …
,
(pp. 423-444)
.
2012
Persistent link: https://www.econbiz.de/10009621743
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4
Ariel Egypt : from market penetration to fierce competition
Tolba, Ahmed
- In:
Cases on business and management in the MENA region : …
,
(pp. 205-217)
.
2011
Persistent link: https://www.econbiz.de/10009406252
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5
Estimating market-level multiplicative models of promotion effects with linearly aggregated data . a parametric approach
Bemmaor, Albert C.
;
Wagner, Udo
- In:
Econometric models in marketing
,
(pp. 165-189)
.
2002
Persistent link: https://www.econbiz.de/10001657517
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6
The Indian detergents industry
Bhardwaj, Rakshit M.
- In:
Competition in Indian industries : a strategic perspective
,
(pp. 317-338)
.
1999
Persistent link: https://www.econbiz.de/10001490975
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7
Praktische Erfahrungen mit Benchmarking
Morwind, Klaus
- In:
Business process reengineering : Strategien zur …
,
(pp. 25-39)
.
1995
Persistent link: https://www.econbiz.de/10001316482
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8
Purpose-driven marketing wars : dishwashing detergent brands' purpose-driven marketing campaigns in Turkey
Gülmez, Emrah
- In:
Cases on digital strategies and management issues in …
,
(pp. 200-235)
.
2022
Persistent link: https://www.econbiz.de/10012814164
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