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~person:"Sheth, Jagdish N."
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Dienstleistungsmarketing : Pla...
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Marketing
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Sheth, Jagdish N.
Bruhn, Manfred
354
Meffert, Heribert
277
Kotler, Philip
260
Pepels, Werner
233
Homburg, Christian
175
Wiedmann, Klaus-Peter
155
Huber, Frank
149
Corsten, Hans
120
Bauer, Hans H.
118
Belz, Christian
114
Fritz, Wolfgang
102
Ahlert, Dieter
98
Diller, Hermann
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Backhaus, Klaus
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Esch, Franz-Rudolf
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Kirchgeorg, Manfred
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Silberer, Günter
58
Stauss, Bernd
58
Wirtz, Bernd W.
56
Albers, Sönke
53
Dichtl, Erwin
53
Olbrich, Rainer
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Legends in marketing
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Legends in strategic marketing
6
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4
Legends in marketing series
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AMS review : official publication of the Academy of Marketing Science
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Does marketing need reform? : fresh perspectives on the future
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ECONIS (ZBW)
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Legends in
marketing
: Gerald Zaltman
Zaltman, Gerald
-
2018
-- Volume 3. Consumer behavior research -- Volume 4.
Marketing
management -- Volume 5.
Marketing
theory …
Persistent link: https://www.econbiz.de/10011801704
Saved in:
2
Environmental sustainability, innovations for emerging markets and
marketing
in emerging markets
Varadarajan, Rajan
-
2018
Persistent link: https://www.econbiz.de/10011803935
Saved in:
3
Planned social change and the diffusion of innovation
Zaltman, Gerald
;
Bagozzi, Richard P.
;
Andreasen, Alan R.
; …
-
2018
Persistent link: https://www.econbiz.de/10011899968
Saved in:
4
Zaltman metaphor elicitation technique
Zaltman, Gerald
;
Venkatesh, Alladi
;
Hirschman, …
-
2018
Persistent link: https://www.econbiz.de/10011899977
Saved in:
5
Consumer behavior research
Zaltman, Gerald
;
Barabba, Vincent P.
;
Johnston, Wesley J.
; …
-
2018
Persistent link: https://www.econbiz.de/10011900008
Saved in:
6
Marketing
management
Zaltman, Gerald
;
Maclnnis, Deborah J.
;
Smith, Daniel C.
; …
-
2018
Persistent link: https://www.econbiz.de/10011900063
Saved in:
7
Marketing
theory
Zaltman, Gerald
;
Kohli, Ajay Kumar
;
Deshpandé, Rohit
; …
-
2018
Persistent link: https://www.econbiz.de/10011900067
Saved in:
8
The future of
marketing
: critical 21st century perspectives
Kitchen, Philip J.
(
ed.
);
Sheth, Jagdish N.
(
contributor
)
-
2003
-
1. publ.
Persistent link: https://www.econbiz.de/10001702742
Saved in:
9
Handbook of relationship
marketing
Sheth, Jagdish N.
(
ed.
)
-
2000
Persistent link: https://www.econbiz.de/10001421986
Saved in:
10
Legends in
marketing
: Jagdish N. Sheth
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003925978
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