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Marketing : a behavioural anal...
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Consumer behaviour
638
Konsumentenverhalten
638
Brand image
98
Markenimage
98
Brand management
86
Markenführung
86
Beziehungsmarketing
72
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Woodside, Arch G.
10
Yi, Youjae
9
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5
Lim, Weng Marc
5
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5
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4
Bigné Alcañiz, J. Enrique
4
Grewal, Dhruv
4
Herrmann, Andreas
4
Hollebeek, Linda D.
4
Kim, Jungkeun
4
Park, Jooyoung
4
Pitt, Leyland F.
4
Rauschnabel, Philipp A.
4
Sauer, Nicola E.
4
Sprott, David E.
4
Sung, Yongjun
4
Tal, Aner
4
Thomas, Veronica L.
4
Addis, Michela
3
Albrecht, Carmen-Maria
3
Amar, Moty
3
Arnold, Mark J.
3
Bauer, Brittney C.
3
Bodur, H. Onur
3
Darley, William K.
3
Das, Gopal
3
Eisend, Martin
3
Felix, Reto
3
Filieri, Raffaele
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Flavián Blanco, Carlos
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Gould, Stephen J.
3
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Gvili, Yaniv
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Hinsch, Christian
3
Hüttl-Maack, Verena
3
Jiang, Yushi
3
Jiang, Yuwei
3
Kim, Jooyoung
3
Kou, Sining
3
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Psychology & marketing
Journal of retailing and consumer services
1,929
Journal of business research : JBR
1,897
International journal of consumer studies
730
International journal of hospitality management
723
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
493
Working paper / National Bureau of Economic Research, Inc.
432
The journal of product & brand management
392
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
380
The journal of brand management : an international journal
348
European journal of marketing : EJM
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
SpringerLink / Bücher
343
Management science : journal of the Institute for Operations Research and the Management Sciences
326
Journal of international consumer marketing
313
Journal of travel and tourism marketing
312
Journal of marketing management : MM
307
Journal of retailing
295
International journal of retail & distribution management
292
Marketing letters : a journal of research in marketing
292
Tourism management : research, policies, practice
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Journal of marketing communications
282
Journal of marketing
279
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
The international review of retail, distribution and consumer research
273
Journal of the Academy of Marketing Science
266
International journal of contemporary hospitality management
261
Technological forecasting & social change : an international journal
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Cogent business & management
244
Journal of hospitality marketing & management
243
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ECONIS (ZBW)
638
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638
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1
What do we really need? : goals and values, security, and the perception of consumer necessity
Norris, J. Ian
;
Williams, Chloe E.
- In:
Psychology & marketing
33
(
2016
)
2
,
pp. 73-81
Persistent link: https://www.econbiz.de/10011433839
Saved in:
2
How hand proximity impacts consumer responses to a persuasive communication
Coulter, Keith S.
- In:
Psychology & marketing
33
(
2016
)
2
,
pp. 135-149
Persistent link: https://www.econbiz.de/10011433863
Saved in:
3
Do eco-friendly VMD and store reputation increase satisfaction of retail customers?
Shin, Jong-Kuk
;
Park, Min Sook
;
Moon, Min Kyung
- In:
Psychology & marketing
32
(
2015
)
12
,
pp. 1148-1157
Persistent link: https://www.econbiz.de/10011411891
Saved in:
4
Ambivalence, selective exposure, and negativity effect
Yang, Lifeng
;
Unnava, Hanumantha Rao
- In:
Psychology & marketing
33
(
2016
)
5
,
pp. 331-343
Persistent link: https://www.econbiz.de/10011485879
Saved in:
5
Love is blind : how our love for more choice costs time
Rogge, Nicky
- In:
Psychology & marketing
33
(
2016
)
5
,
pp. 358-371
Persistent link: https://www.econbiz.de/10011485881
Saved in:
6
The effects of vertical individualism on status consumer orientations and behaviors
Zhang, Jing
;
Nelson, Michelle R.
- In:
Psychology & marketing
33
(
2016
)
5
,
pp. 318-330
Persistent link: https://www.econbiz.de/10011485882
Saved in:
7
Me, myself, and future generations : the role of affinity and effectiveness in the creation of consumer environmental stewardship (CENS)
Hensen, Niek
;
Keeling, Debbie I.
;
Ruyter, Ko de
; …
- In:
Psychology & marketing
33
(
2016
)
5
,
pp. 389-406
Persistent link: https://www.econbiz.de/10011485884
Saved in:
8
The effects of impression management on coupon redemption across cultures
Kim, Claire Heeryung
;
Yi, Youjae
- In:
Psychology & marketing
33
(
2016
)
7
,
pp. 573-583
Persistent link: https://www.econbiz.de/10011508457
Saved in:
9
The effects of rhetorical figures and cognitive load in word-of-mouth communications
Fox, Gavin L.
;
Rinaldo, Shannon B.
;
St. Amant, Kirk
- In:
Psychology & marketing
32
(
2015
)
10
,
pp. 1017-1030
Persistent link: https://www.econbiz.de/10011373116
Saved in:
10
The effect of stylistic product information on consumers' aesthetic responses
Schnurr, Benedikt
;
Sauer, Nicola E.
- In:
Psychology & marketing
33
(
2016
)
3
,
pp. 165-176
Persistent link: https://www.econbiz.de/10011448930
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