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~subject:"Einzelhandel"
~type_genre:"Aufsatz in Zeitschrift"
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Marketing : a behavioural anal...
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Einzelhandel
Consumer behaviour
48,593
Konsumentenverhalten
48,593
Relationship marketing
6,690
Beziehungsmarketing
6,689
Brand management
5,694
Markenführung
5,694
Brand image
5,299
Markenimage
5,299
Customer satisfaction
4,535
Kundenzufriedenheit
4,534
Online retailing
3,981
Online-Handel
3,981
Dienstleistungsqualität
3,601
Service quality
3,601
Social Web
3,512
Social web
3,512
Theory
3,488
Theorie
3,482
Internet marketing
3,424
Online-Marketing
3,421
Brand
3,131
Markenartikel
3,083
USA
2,940
United States
2,932
Retail trade
2,867
Advertising effects
2,648
Werbewirkung
2,648
Emotion
2,504
E-commerce
2,453
Electronic Commerce
2,440
Viral marketing
2,206
Virales Marketing
2,206
Experiment
2,160
Advertising
2,048
Werbung
2,017
Confidence
1,917
Vertrauen
1,914
Preismanagement
1,630
Pricing strategy
1,630
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Undetermined
1,674
Free
203
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Article
2,852
Book / Working Paper
15
Type of publication (narrower categories)
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Aufsatz in Zeitschrift
Article in journal
2,867
Graue Literatur
194
Non-commercial literature
194
Aufsatz im Buch
192
Book section
192
Hochschulschrift
128
Arbeitspapier
121
Working Paper
121
Thesis
95
Conference paper
49
Konferenzbeitrag
49
Collection of articles of several authors
48
Sammelwerk
48
Aufsatzsammlung
31
Bibliografie enthalten
23
Bibliography included
23
Konferenzschrift
15
Case study
12
Fallstudie
12
Collection of articles written by one author
11
Sammlung
11
Conference proceedings
8
Dissertation u.a. Prüfungsschriften
8
Market information
7
Marktinformation
7
Statistik
6
Statistics
5
Amtsdruckschrift
4
Government document
4
Accompanied by computer file
3
Elektronischer Datenträger als Beilage
3
Handbook
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Handbuch
3
Lehrbuch
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2
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1
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English
2,843
German
20
Italian
2
French
1
Spanish
1
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Grewal, Dhruv
23
Das, Gopal
16
Schramm-Klein, Hanna
16
Pantano, Eleonora
15
Swoboda, Bernhard
15
Khare, Arpita
12
Roggeveen, Anne L.
12
Sands, Sean
12
Zielke, Stephan
12
Nordfält, Jens
11
Diallo, Mbaye Fall
10
Gil Saura, Irene
10
Gázquez-Abad, Juan Carlos
10
Teller, Christoph
10
Rajagopal
9
Richards, Timothy J.
9
Wagner, Gerhard
9
Willems, Kim
9
Bang, Nguyen
8
Brengman, Malaika
8
Lévy Mangin, Jean-Pierre
8
Martínez-López, Francisco J.
8
Noble, Stephanie M.
8
Paul, Justin
8
Steinmann, Sascha
8
Verhoef, Peter C.
8
Calvo-Porral, Cristina
7
Campo, Katia
7
Chebat, Jean-Charles
7
Dabija, Dan Cristian
7
Dekimpe, Marnik G.
7
Geyskens, Inge
7
Gielens, Katrijn
7
Gijsbrechts, Els
7
Jebarajakirthy, Charles
7
Loureiro, Sandra Maria Correia
7
Morschett, Dirk
7
Mortimer, Gary
7
Rosenbaum, Mark S.
7
Ahlbom, Carl-Philip
6
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International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
New Contributions to Retail Payments: Conference at Norges Bank <2008, Oslo>
1
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Journal of retailing and consumer services
466
Journal of retailing
128
International journal of retail & distribution management
117
Journal of business research : JBR
114
The international review of retail, distribution and consumer research
99
International journal of retail and distribution management
64
International journal of electronic marketing and retailing : IJEMR
33
Psychology & marketing
32
European journal of operational research : EJOR
30
Management science : journal of the Institute for Operations Research and the Management Sciences
29
European journal of marketing : EJM
27
Journal of marketing
21
Journal of the Academy of Marketing Science
21
Marketing intelligence & planning
21
The journal of services marketing
21
International journal of consumer studies
20
International journal of production economics
18
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
18
The journal of consumer marketing
18
Asia Pacific journal of marketing and logistics
17
Marketing : ZFP ; journal of research and management
17
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
17
European retail research
16
International journal of Indian culture and business management
16
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
15
Production and operations management : an international journal of the Production and Operations Management Society
15
International journal of production research
14
Journal of fashion marketing and management
14
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
14
Journal of strategic marketing
14
Technological forecasting & social change : an international journal
13
The service industries journal
13
Cogent business & management
12
Journal of marketing management : JMM ; journal of the Academy of Marketing
12
Manufacturing & service operations management : M & SOM
12
The journal of product & brand management
12
Australasian marketing journal
11
Journal of international consumer marketing
11
Journal of internet commerce
11
Journal of marketing research : JMR
11
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ECONIS (ZBW)
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1
Polarisierung des Handels
Gierl, Heribert
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
37
(
1991
)
4
,
pp. 299-327
Persistent link: https://www.econbiz.de/10001122393
Saved in:
2
Achieving success in Japanese consumer markets
Douglas, Susan J.
- In:
Japan and the world economy : international journal of …
2
(
1990
)
1
,
pp. 1-21
Persistent link: https://www.econbiz.de/10001092083
Saved in:
3
The halo effect in store image measurement
Wu, Bob T.
- In:
Journal of the Academy of Marketing Science
15
(
1987
)
3
,
pp. 44-51
Persistent link: https://www.econbiz.de/10001062781
Saved in:
4
Involvement: its measurement for retail store research
Arora, Raj
- In:
Journal of the Academy of Marketing Science
13
(
1985
)
1
,
pp. 229-241
Persistent link: https://www.econbiz.de/10001020260
Saved in:
5
Single and multiple person household shoppers : a focus on grocery store selection criteria and grocery shopping attitudes and behavior
Ezell, Hazel F.
- In:
Journal of the Academy of Marketing Science
13
(
1985
)
1
,
pp. 171-187
Persistent link: https://www.econbiz.de/10001020275
Saved in:
6
El consumidor y su actitud hacia la compra en establecimientos detallistas : identificación de segmentos y análisis de percepciones
Vázquez Casielles, Rodolfo
- In:
Estudios sobre consumo : revista del Instituto Nacional …
9
(
1992
)
23
,
pp. 49-64
Persistent link: https://www.econbiz.de/10001153610
Saved in:
7
Auswirkungen der Ladenwahrnehmung auf Kaufverhalten und Einkaufszufriedenheit : Ergebnisse einer situativen Analyse
Swoboda, Bernhard
- In:
Handelsforschung
12
(
1997
),
pp. 315-339
Persistent link: https://www.econbiz.de/10001229916
Saved in:
8
Reform of the Japanese food distribution system : implications for consumers
Riethmuller, Paul Christopher
- In:
Journal of consumer policy : consumer issues in law, …
19
(
1996
)
1
,
pp. 69-82
Persistent link: https://www.econbiz.de/10001205150
Saved in:
9
Price dynamics in repeat-purchase markets
Sibly, Hugh
- In:
The economic record : er
71
(
1995
)
213
,
pp. 179-190
Persistent link: https://www.econbiz.de/10001186619
Saved in:
10
Individualverkehr: verschwinden mit den Autos auch die Kunden?
Schuckel, Marcus
- In:
Mitteilungen des Instituts für Handelsforschung an der …
50
(
1998
)
9
,
pp. 177-185
Persistent link: https://www.econbiz.de/10001255799
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