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An investigation of country-of-origin effect using correspondence analysis : a cross-national context
Hsieh, Ming Huei - 2007
Persistent link: https://www.econbiz.de/10003541358
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Dual scaling and correspondence analysis of preferences, paired comparisons and ratings
Torres, Anna; Greenacre, Michael J. - 2007
Persistent link: https://www.econbiz.de/10003541404
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Bank image : exposition and illustration of correspondence analysis
Yavas, Ugur; Shemwell, Donald J. - 2007
Persistent link: https://www.econbiz.de/10003541411
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MDS maps for product attributes and market response : an application to scanner panel data
Andrews, Rick L.; Manrai, Ajay K. - 2007
Persistent link: https://www.econbiz.de/10003541417
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The effects of alternative methods of collecting similarity data for multidimensional scaling
Bijmolt, Tammo H. A.; Wedel, Michel - 2007
Persistent link: https://www.econbiz.de/10003541421
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Mapping consumers' cognitive structures : a comparison of similarity trees with multidimensional scaling and cluster analysis
Hodgkinson, Gerard P.; Padmore, Jo; Tomes, Anne E. - 2007
Persistent link: https://www.econbiz.de/10003541502
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Psychometric methods in marketing research : part II, multidimensional scaling
Carroll, J. Douglas; Green, Paul E. - 2007
Persistent link: https://www.econbiz.de/10003541509
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Marketing applications of MDS : assessment and outlook
Green, Paul E. - 2007
Persistent link: https://www.econbiz.de/10003541510
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On the robustness of multidimensional scaling techniques
Green, Paul E. - 2007
Persistent link: https://www.econbiz.de/10003541511
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Incorporating context effects in the multidimensional scaling of 'pick any/n'choice data
Kim, Juyoung; Chatterjee, Rabikar; DeSarbo, Wayne; … - 2007
Persistent link: https://www.econbiz.de/10003541515