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~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~type_genre:"Aufsatz in Zeitschrift"
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Management science : journal of the Institute for Operations Research and the Management Sciences
Journal of business research : JBR
445
Strategic management journal
228
Industrial marketing management : the international journal for industrial and high-tech firms
219
Technological forecasting & social change : an international journal
212
Business strategy and the environment
187
Long range planning : LRP ; international journal of strategic management
180
Harvard business review : HBR
166
Harvard-Business-Manager : das Wissen der Besten
149
Journal of business ethics : JOBE
143
Journal of business strategy
132
Journal of strategy and management
119
Management decision : MD
119
Strategy & leadership : a publication of Strategic Leadership Forum
117
Business horizons
114
International journal of production economics
111
European journal of marketing : EJM
99
Technology analysis & strategic management
92
California management review
90
European management journal
83
Journal of marketing management : MM
81
IEEE transactions on engineering management : EM
80
Journal of strategic marketing
76
International business review : the official journal of the European International Business Academy
75
Journal of the Academy of Marketing Science
75
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
75
Journal of marketing
74
The journal of business & industrial marketing
73
Journal of marketing education : JME
72
Journal of world business : JWB
71
Cogent business & management
70
Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
69
International journal of production research
69
International journal of hospitality management
68
Management research review
68
Marketing theory
63
International journal of project management : the journal of The International Project Management Association
62
Journal of management studies : JMS
62
Journal of macromarketing : examining the interactions among markets, marketing, and society
61
Marketing intelligence & planning
61
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ECONIS (ZBW)
111
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1
Pathways to profits : the impact of
marketing
vs. finance skills on business performance
Anderson, Stephen J.
;
Chandy, Rajesh K.
;
Zia, Bilal
- In:
Management science : journal of the Institute for …
64
(
2018
)
12
,
pp. 5559-5583
Persistent link: https://www.econbiz.de/10011964524
Saved in:
2
The ability of Nash's theory of cooperative games to predict the outcomes of buyer-seller negotiations : a dyad-level test
Neslin, Scott A.
- In:
Management science : journal of the Institute for …
32
(
1986
)
4
,
pp. 480-498
Persistent link: https://www.econbiz.de/10001015270
Saved in:
3
A market entry timing model for new technologies
Kalish, Shlomo
- In:
Management science : journal of the Institute for …
32
(
1986
)
2
,
pp. 194-205
Persistent link: https://www.econbiz.de/10001015500
Saved in:
4
The dynamics of prices and market shares over the product life cycle
Wernerfelt, Birger
- In:
Management science : journal of the Institute for …
31
(
1985
)
8
,
pp. 928-939
Persistent link: https://www.econbiz.de/10001015615
Saved in:
5
Market share rewards to pioneering brands : an empir. analysis and strategic implications
Urban, Glen L.
(
contributor
)
- In:
Management science : journal of the Institute for …
32
(
1986
)
6
,
pp. 645-659
Persistent link: https://www.econbiz.de/10001017822
Saved in:
6
On manufacturing
marketing
incentives
Porteus, Evan L.
- In:
Management science : journal of the Institute for …
37
(
1991
)
9
,
pp. 1166-1181
Persistent link: https://www.econbiz.de/10001112399
Saved in:
7
Sources of superior performance : market share versus industry effects in the US brewing industry
Montgomery, Cynthia A.
- In:
Management science : journal of the Institute for …
37
(
1991
)
8
,
pp. 954-959
Persistent link: https://www.econbiz.de/10001113429
Saved in:
8
The structure of equilibria in market share attraction models
Monahan, George E.
- In:
Management science : journal of the Institute for …
33
(
1987
)
2
,
pp. 228-243
Persistent link: https://www.econbiz.de/10001025348
Saved in:
9
Brand performance volatility from
marketing
spending
Fischer, Marc
;
Shin, Hyun
;
Hanssens, Dominique M.
- In:
Management science : journal of the Institute for …
62
(
2016
)
1
,
pp. 197-215
Persistent link: https://www.econbiz.de/10011432951
Saved in:
10
Competing for attention in social communication markets
Iyer, Ganesh
;
Katona, Zsolt
- In:
Management science : journal of the Institute for …
62
(
2016
)
8
,
pp. 2304-2320
Persistent link: https://www.econbiz.de/10011539518
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