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~subject:"Welt"
~type_genre:"Aufsatz in Zeitschrift"
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3
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ECONIS (ZBW)
221
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1
Baugleiche Autos - gut fürs Markenbild?
Dudenhöffer, Ferdinand
- In:
Harvard-Business-Manager : das Wissen der Besten
17
(
1995
)
2
,
pp. 116-123
Persistent link: https://www.econbiz.de/10001180226
Saved in:
2
Marken-Management bei Produkt-Konvergenz : neue Ansätze im Automobilmarketing
Dudenhöffer, Ferdinand
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
43
(
1997
)
1
,
pp. 4-24
Persistent link: https://www.econbiz.de/10001218833
Saved in:
3
Ideology for the 10 billion : introduction to globalization of
marketing
ideology
Eckhardt, Giana M.
;
Dholakia, Nikhilesh
;
Varman, Rohit
- In:
Journal of macromarketing : examining the interactions …
33
(
2013
)
1
,
pp. 7-12
Persistent link: https://www.econbiz.de/10009771556
Saved in:
4
Märkte der Agrar- und Ernährungswirtschaft : eine Zusammenfassung und Auswertung der GeWiSoLa-Tagung 1996
Bauer, Siegfried
- In:
Berichte über Landwirtschaft : Zeitschrift für …
75
(
1997
)
3
,
pp. 402-422
Persistent link: https://www.econbiz.de/10001230355
Saved in:
5
International industrial
marketing
: special section
In:
Journal of business research : JBR
32
(
1995
)
1
,
pp. 19-90
Persistent link: https://www.econbiz.de/10001174760
Saved in:
6
Grenzen der Standardisierung im Internationalen
Marketing
Müller, Stefan
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
42
(
1996
)
1
,
pp. 4-29
Persistent link: https://www.econbiz.de/10001196359
Saved in:
7
The necessity to adjust traditional integrated
marketing
communications tools and techniques to new global trends
Matović, Vladimir
;
Knežević, Miroslav
;
Papić …
- In:
Ekonomika : međunarodni časopis za ekonomsku teoriju …
61
(
2015
)
4
,
pp. 141-154
Persistent link: https://www.econbiz.de/10011430175
Saved in:
8
A new look at faith-based
marketing
: the global halal market
Izberk-Bilgin, Elif
;
Nakata, Cheryl C.
- In:
Business horizons
59
(
2016
)
3
,
pp. 285-292
Persistent link: https://www.econbiz.de/10011488380
Saved in:
9
A new world for museum
marketing
? : facing the old dilemmas while challenging new market opportunities
Komarac, Tanja
- In:
Market : review for marketing theory and practice
26
(
2014
)
2
,
pp. 199-214
Persistent link: https://www.econbiz.de/10010492068
Saved in:
10
Critical analysis on institutional capital on trade and environmentally sustainable development under NAFTA
Vargas-Hernández, José G.
;
Orozco-Quijano, Elsa Patricia
- In:
SocioEconomic challenges : SEC
2
(
2018
)
4
,
pp. 21-31
Persistent link: https://www.econbiz.de/10012039559
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