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~type_genre:"Aufsatz in Zeitschrift"
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Henry, Craig
46
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36
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35
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33
Kraus, Sascha
32
Nelson, Barry L.
23
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23
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22
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21
Hitt, Michael A.
21
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Leeflang, Peter
17
Lim, Weng Marc
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Whittington, Richard
17
Kleijnen, Jack P. C.
16
Miller, Danny
16
Buckley, Peter J.
15
Chan, Felix Tung Sun
15
Gleißner, Werner
15
Kohtamäki, Marko
15
Kumar, V.
15
Morgan, Neil A.
15
Renna, Paolo
15
Vaara, Eero
15
Awino, Zachary B.
14
Gurkov, Igorʹ B.
14
Homburg, Christian
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Hunt, Shelby D.
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International Conference on Relationship Marketing <9, 2009, Berlin>
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(EC)2 Conference <7, 1996, Florenz>
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Alzheimer's Disease Neuroimaging Initiative
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American Marketing Association / Task Force on the Development of Marketing Thought
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Conference on Marketing in the Food Chain <2, 1986, Sheffield>
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Ecole Nationale Supérieure des Télécommunications de Bretagne <Brest, Finistère>
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Global Islamic Marketing Conference <2011, Dubai, Stadt>
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Indian Society of Agricultural Economics
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International Association for Travel Behaviour Research
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Università Commerciale Luigi Bocconi / Centro di Studi sul Commercio
1
Universitätslehrgang für Werbung und Verkauf <Wien>
1
Université Paris 1 Panthéon-Sorbonne
1
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International journal of production research
585
Journal of business research : JBR
452
European journal of operational research : EJOR
351
International journal of production economics
294
Technological forecasting & social change : an international journal
264
Strategic management journal
244
Industrial marketing management : the international journal for industrial and high-tech firms
221
Long range planning : LRP ; international journal of strategic management
180
Harvard business review : HBR
162
Management science : journal of the Institute for Operations Research and the Management Sciences
161
Harvard-Business-Manager : das Wissen der Besten
146
Journal of business strategy
129
Business strategy and the environment
121
Journal of business ethics : JOBE
121
Journal of strategy and management
118
Management decision : MD
117
Strategy & leadership : a publication of Strategic Leadership Forum
117
Business horizons
114
IEEE transactions on engineering management : EM
109
Journal of the Operational Research Society : OR
106
European journal of marketing : EJM
100
Technology analysis & strategic management
94
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
93
California management review
90
Computational economics
89
Computers & operations research : and their applications to problems of world concern ; an international journal
87
Economic modelling
87
European management journal
84
Journal of marketing management : MM
81
Journal of marketing education : JME
80
Transportation research / E : an international journal
80
Journal of the Academy of Marketing Science
77
Health care management science
76
International business review : the official journal of the European International Business Academy
76
International journal of project management : the journal of The International Project Management Association
75
Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
74
Operations research
74
Journal of econometrics
73
Journal of world business : JWB
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The journal of business & industrial marketing
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ECONIS (ZBW)
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1
Getting real about suicide prevention in the classroom and beyond : using a classroom
simulation
to create communications for at-risk individuals
Bal, Anjali S.
;
Weidner, Kelly
;
Leeds, Christopher
; …
- In:
Journal of marketing education : JME
38
(
2016
)
2
,
pp. 90-97
Persistent link: https://www.econbiz.de/10011537307
Saved in:
2
Learning satisfaction in
marketing
simulation
games : antecedents and influencers
Caruana, Albert
;
La Rocca, Antonella
;
Snehota, Ivan
- In:
Journal of marketing education : JME
38
(
2016
)
2
,
pp. 107-118
Persistent link: https://www.econbiz.de/10011537315
Saved in:
3
Changes in customer preference heterogeneity patterns : a
simulation
study
Sudharshan, Devanathan
;
Mild, Andreas
- In:
Journal of modelling in management
12
(
2017
)
2
,
pp. 303-319
Persistent link: https://www.econbiz.de/10011748789
Saved in:
4
Blockbuster culture's next rise or fall : the impact of recommender systems on sales diversity
Fleder, Daniel
;
Hosanagar, Kartik
- In:
Management science : journal of the Institute for …
55
(
2009
)
5
,
pp. 697-712
Persistent link: https://www.econbiz.de/10003859240
Saved in:
5
Grain
marketing
strategies within and across lifetimes
Peterson, Hikaru Hanawa
;
Tomek, William G.
- In:
Journal of agricultural and resource economics : JARE ; …
32
(
2007
)
1
,
pp. 181-200
Persistent link: https://www.econbiz.de/10003486769
Saved in:
6
Codeshare-Allianzen bei Fluggesellschaften : ein Segen für das
Marketing
und eine Herausforderung für Informationssysteme im Revenue-Management
Gerlach, Max
;
Cleophas, Catherine
;
Kliewer, Natalia
- In:
Wirtschaftsinformatik : WI ; Organ der Fachbereichs …
55
(
2013
)
3
,
pp. 147-158
Persistent link: https://www.econbiz.de/10009751839
Saved in:
7
Profit implications of estimation methods for the allocation of
marketing
resources
Werkmeister, Marc
;
Hruschka, Harald
- In:
Journal of business economics : JBE
84
(
2014
)
2
,
pp. 233-249
Persistent link: https://www.econbiz.de/10010246805
Saved in:
8
Simulated satiation through reality-enhancing technology
Pala, Erol
;
Kapitan, Sommer
;
Van Esch, Patrick
- In:
Psychology & marketing
39
(
2022
)
3
,
pp. 483-494
Persistent link: https://www.econbiz.de/10012817121
Saved in:
9
Investigating open innovation strategies : a
simulation
study
Fiegenbaum, Irina
;
Ihrig, Martin
;
Torkkeli, Marko
- In:
International journal of technology management : IJTM
66
(
2014
)
2/3
,
pp. 183-211
Persistent link: https://www.econbiz.de/10010462808
Saved in:
10
Open collaboration for innovation : principles and performance
Levine, Sheen S.
;
Prietula, Michael J.
- In:
Organization science : a journal of the Institute for …
25
(
2014
)
5
,
pp. 1414-1433
Persistent link: https://www.econbiz.de/10010463569
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