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Special issue: the behavioral and neuroeconomics of food and brand decisions
2015
Persistent link: https://www.econbiz.de/10011420449
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Special topic section: Brand and innovation interdependency
Bayus, Barry L. (contributor) - In: Journal of the Academy of Marketing Science 43 (2015) 5, pp. 545-609
Persistent link: https://www.econbiz.de/10011340289
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Special issue: Retailer strategies in the food marketing chain
Soler, Louis-Georges (contributor) - 2005
Persistent link: https://www.econbiz.de/10002774190