Micheels, Eric T.; Böcker, Andreas - In: Agricultural and Food Economics : AFE 5 (2017) 10, pp. 1-23
This paper examines the importance of two resources, namely a market orientation and an entrepreneurial orientation, in … least squares structural equation model and data from a 2013 survey, this paper models the effect of a market orientation … firms in Ontario, Canada. Our results show that a market orientation and entrepreneurial orientation are important factors …